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Salesforce Marketing Cloud Developer

2 months ago


Columbia, South Carolina, United States Talent Software Services, Inc. Full time
About the Role

Talent Software Services, Inc. is seeking a highly skilled Salesforce Marketing Cloud Developer to join our team. As a key member of our team, you will be responsible for designing, developing, and implementing marketing campaigns using Salesforce Marketing Cloud.

Key Responsibilities
  • Develop and implement marketing campaigns using Salesforce Marketing Cloud, including Email Studio, Journey Builder, and Mobile Studio.
  • Design and maintain workflows in Automation Studio to automate various processes, including file transfers, data extractions, sending emails and SMS.
  • Develop and manage CloudPages to create landing pages, microsites, and forms in WebStudio.
  • Design, configure, and automate journeys using Journey Builder.
  • Create and manage automated SMS campaigns, including opt-in/opt-out processes.
  • Manage day-to-day operational needs in Salesforce.
  • Assist with data integration and platform builds.
  • Build and edit code in Salesforce.
  • Test new functionality.
  • Create and manage dashboards.
  • Manage and create custom applications and automate business processes via SFDC.
  • Create and manage workflow rules and use of Salesforce Lightning.
  • Monitor and debug deployment tools.
  • Manage communication between different systems using web services.
  • Support testing, including unit testing, user acceptance testing, regression, and end-to-end testing.
  • Serve as a subject matter expert on Salesforce Marketing Cloud capabilities and provide guidance on maximizing system potential.
  • Develop and maintain email marketing campaigns that adhere to Protected Health Information (PHI) and CAN-SPAM regulations, including managing unsubscribe mechanisms and ensuring accurate sender information.
  • Troubleshoot and resolve issues in campaigns, journeys, and automation workflows.
  • Manage user access and permissions in Salesforce Marketing Cloud.
Requirements
  • Platform development using Apex and Visualforce, with an understanding of Lightning components.
  • Development lifecycle.
  • Data integration.
  • Apex development.
  • SQL.
  • AMPscript.
  • Testing skills, including automation/regression testing.
  • People skills.
  • Strong background in Salesforce and Marketing Cloud.
  • Superb written and oral communication skills.
  • Willingness and ability to effectively engage with people and organizations on a continuous basis.
  • Required certification: Salesforce Certified (Apex Specialist).
Preferred Qualifications
  • Experience working with SharePoint, Salesforce, Salesforce Marketing Cloud, and platform development.
  • Experience working on developing builds and logic in Salesforce.
  • Experience integrating Salesforce Marketing Cloud with external systems using REST and SOAP APIs and setting up Secure File Transfer Protocol (SFTP).
  • Ability to create technical documentation for monitoring, changes, and enhancements in Salesforce.
  • Superb communication skills (written and oral).
  • Effective listener.
  • Experience with Salesforce mobile application capabilities and basics of Lightning framework.
  • Experience with object-oriented languages such as Java and JavaScript.
  • Knowledge of SOQL and web services.
  • Knowledge and experience with CSS, HTML, and dashboards.
  • Experience in Medicaid or other healthcare claims system(s) IT projects preferred, but not mandatory.
  • Salesforce Marketing Cloud Developer Certification.
  • Salesforce Marketing Cloud Email Specialist Certification.
  • Salesforce Certified (Apex Specialist).
  • Java.
  • JavaScript.
  • HTML/CSS.
  • Salesforce Lightning.
  • Object-oriented programming.