Senior Digital Marketing Professional
3 days ago
Wilmington Design Company is seeking a talented E-commerce Marketing Specialist to join our team.
About the JobThis role offers a unique opportunity to directly partner with clients, strategizing, planning, and executing marketing plans that propel their business goals forward.
The ideal candidate will have a solid understanding of e-commerce marketing principles, including product placement, pricing, and promotions.
Responsibilities:
- Develop and implement effective e-commerce marketing strategies to drive sales and revenue growth.
- Manage and optimize client ad accounts, leveraging platforms like Facebook Business Manager and Google Ads.
- Create engaging ad copy, visuals, and ads across various channels to drive user actions and support client objectives.
- Monitor and analyze campaign performance, establishing benchmarks and recommending future A/B tests.
Requirements:
- Experience with Google Analytics and Looker Studio is required.
- Familiarity with email marketing platforms (MailChimp, Constant Contact, Campaign Monitor, etc.) is a plus.
- Proficiency with WordPress and project management tools is desired.
- A passion for staying up-to-date with the latest trends and best practices in e-commerce marketing is essential.
Salary Estimate: $55,000 - $75,000 per year, depending on experience and qualifications.
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