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Research and Insights Analyst

2 months ago

Indianapolis Indiana, United States Prolific Full time
About the Role

Prolific is a growth firm that combines the best traits of a consulting firm, marketing agency, and capital investor to craft and execute bold growth strategies for emerging brands.

We're seeking an experienced Market Research Strategist to lead qualitative and quantitative research for our strategy team. The ideal candidate will have a strong alignment to our culture and mindset.

Key Responsibilities
  • Lead research efforts for all Prolific's strategy clients, developing customized research plans to meet the needs of each client.
  • Lead the process of understanding the client and its target customer segment.
  • Participate in multi-day client immersions, with some travel required.
  • Manage all aspects of complex surveys, including research, client consultations, project management, survey programming/creation, survey administration, data analysis, and reporting.
  • Conduct robust secondary research on markets, customers, products, competitors, regulations, and industry trends.
  • Help formulate the strategy team's direction during the initial phases of the strategic growth plan process.
  • Clearly document qualitative and quantitative research and analysis in a written report.
Requirements
  • B.S./B.A degree required.
  • 5+ years of relevant work experience in primary and secondary research.
  • Research experience in management consulting, media, marketing, or branding.
  • Strong knowledge of statistics and market research methods, with experience in qualitative and quantitative analysis.
  • Knowledge of statistical and data analysis tools and techniques required (Tableau, Power BI, Domo).
  • Experience developing surveys and analyzing consumer feedback.
  • Excellent analytical, critical thinking, and problem-solving capabilities.
  • Proficient with MS365 and comfortable organizing data in Excel.
  • Excellent writing skills.
  • Great interpersonal skills and friendly spirit.
  • Self-motivated and capable of working under hard deadlines.
  • Experience with data visualization or other data analysis tools is a plus.
  • Experienced or comfortable engaging with the non-profit and faith-based market segments is a plus.
What We Offer
  • Group Health Insurance (Medical, Dental & Vision).
  • 401k Matching Plan.
  • Flexible PTO + Holidays.
  • Paid Parental Leave.
  • Employee Assistance Program.
  • Training + development opportunities.
  • Cell phone reimbursement.
  • Life insurance (100% company paid).
  • Short-Term + Long-Term Disability (100% company paid).
  • Hybrid work setting and casual dress.
  • On-site fitness center.
  • Free snacks + drinks available in the office.
  • Free downtown parking.