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Senior Field Marketing Specialist

3 months ago

ALBANY, United States Sodexo Full time

Unit Description: Developing strategic business plans is your super power. You are creative and driven. Relocation Assistance Available Salary Range: $80,000 - $90,000    Sodexo's Campus Segment is seeking an experienced Senior Field Marketing Specialist, for The University at Albany. The Senior Field Marketing Specialist will improve the customer experience through a well-thought out marketing strategy in order to drive sales and customer satisfaction. The position will draft communications to students and clients for program knowledge and oversee event coordination. The Field Marketing Specialist will engage and integrate into the student body in order to obtain honest and constructive feedback and suggestions while supporting the Sodexo website and social media channels, analyzing data and working with clients to create content for students. If you have experience with successfully presenting to Leadership, the student body, working with Marketing Interns and executing new concepts in campus dining, this position will be the perfect leadership opportunity Prior experience should include being the main marketing support of one account for at least one year.  The successful candidate will:work with Managers, Clients, the District Manager and Vice President in all matters relating to marketing.be responsible for successfully coordinating and directing all marketing activities at the account, through other Managers, Supervisors and Frontline Employees.Social media experience  Marketing, Communications & Public Relations:A strategic marketing, communications and PR program that enhances the image, position within the marketplace and general public for University Dining.All the University Dining marketing and communications activities, including publications and social media relations.Ensure articulation of University Dining desired image and position. Assure consistent communication of image and position throughout identified outlets, both internal and external.Conduct relevant market research.  Emphasis on student engagement and participation in university setting.Coordinate and oversee this activity to monitor trends. Develop, implement strategies for optimization.Lead projects as assigned, such as selling meal plans, driving retail revenues and coordinating special events.Production and distribution of all University Dining publications.Manage the appearance of all the University Dining’s print, social media, website, use of logo, and brochures.Client Relations:Consult with the University Dining staff and key team members to develop and maintain a strategic perspective. Coordinate and oversee critical client communications including yearly annual plan and semester reviews.Participate in client meetings and teams to integrate University mission and values into programming.QualificationsStrong creative, strategic, analytical, organizational and sales skills.Ability to manage multiple projects and working in a fast-paced environment.  Can meet tight deadlines.Commitment to working with shared leadership and in cross-functional teams.Strong interpersonal and written communications skills.Experience with designing, implementing an annual marketing, communications and public relations plan.Strong track record with developing, implementing and/or managing a multi-channel communication plan.Knowledgeable of current trends in the Hospitality, Foodservice and/or Educational industries is strongly preferred.Experience developing and managing budgets.Demonstrated successful experience with making presentations.Experience overseeing the design and production of print materials and publications.Track record with influencing, driving continuous improvements.Strong analytical skills (including Microsoft Excel) and experience with reporting and data analysis.Experience and/or knowledge of the Hospitality, Foodservice and/or Educational industries is strongly preferred.Minimum of 3 years’ experience in marketing. Learn more about University of Albany at https://www.albany.edu/. Sodexo offers a full array of benefits including paid time off, holidays, medical, dental, vision, 401K and access to ongoing training and development programs, tuition reimbursement, plus health and wellness programs.   Not the job for you?At Sodexo, we offer Marketing positions in a variety of business segments, including Corporate, Schools, Universities, Government and Agencies, Healthcare, Senior Living and Sports and Leisure locations across the United States. Continue your search for Marketing jobs.Working for Sodexo:How far will your ambition, talent and dedication take you? Sodexo fosters a culture committed to the growth of individuals through continuous learning, mentoring and career growth opportunities, you’ll enjoy an improved quality of life that’s unique in the hospitality industry. What We Offer: Sodexo offers fair and equitable compensation, partially determined by a candidate's education level or years of relevant experience. While the budgeted range for the position is posted, Sodexo salary offers are based on a candidate's specific criteria, like experience, skills, education and training. Qualifications & Requirements: Basic Education Requirement - Associate’s Degree or equivalent experienceBasic Functional Experience - 2 years Sodexo is an EEO/AA/Minority/Female/Disability/Veteran employer.