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Iconic Brand Ambassador
1 month ago
In short, our purpose at TEAM is to blow people’s minds and steal their hearts with incredible brand experiences. We want you to help us help our brands do amazing, unprecedented, wildly creative things, creating moments that people never forget and that people will want to share with others. To make all that great work happen takes a lot of coordination and organization behind the scenes.
THE TEAM DIFFERENCE
People may forget your witty hashtag and your latest campaign tagline, but they will never forget how you made them feel. That’s because what a brand does is much more important that what is says. Actions speak louder than advertising and marketing. Experiences are what create real connections that lead to brand love and that’s what we do at TEAM. We’re a fun, collaborative, hard working group with a great office environment who takes care of our employees, to ensure that both in work and in life you experience something greater.
WHAT YOU'LL DO
As part of La Gran Familia of Brand Ambassadors, you embody and serve as the face of BACARDI and display tremendous knowledge of the Iconic Brands Portfolio, which consists of GREY GOOSE VODKA, HOUSE OF BOMBAY GINS and ST-GERMAIN ELDEFLOWER LIQUER. ICONIC Brand Ambassadors serve as an extension of the sales and marketing teams to increase and elevate the awareness of their brands through key influential programs and be visible at national trade events, both in the on and off-trade channels.
· Collaborate cross-functionally with TEAM leadership, commercial, advocacy, and customer marketing to deliver and execute brand plans through various brand and sales activities.
· Manage and collaborate with on-premise partners developing creative solutions to help drive business and growth for our brands
· Generate Iconic brands portfolio awareness while educating trade in the on-trade channel including key customers by bringing to life brand programs to life (e.g. social media, events, happy hours, trainings, dinners, etc.)
· Manage a key account list by using strategic & critical thinking to ensure growth
· Have a focus on education and engagement around the Iconic brands portfolio to help drive recommendation
· Actively use social media to drive trade and consumer engagement in a creative and organic way.
· Via social media channels promote trade and consumer programs.
· Gather information from the market, social media, and competition and transform this information into insights and opportunities for the brand.
· Lead projects and present disruptive ideas that put the Iconic brands portfolio at a competitive advantage and highest return on investment.
· Deliver education and engagement brand programming that connects to on-trade & key customers
· Ensure the delivery of programming objectives on time and on budget.
· Effectively report all financial transactions and commitments to the Advocacy leadership team in a timely manner.
· Utilize the PULSE Reporting Tool to plan, manage and report on all activity in the field.
· Provide requested materials for recap of all events in a timely manner.
WAYS TO STAND OUT IN THE CROWD
· High School Diploma; Bachelor’s degree preferred
· Must have Bartender and/or Hospitality management experience
· Bar manager/beverage director/on premise consultant experience and/or 7 + years of work experience in the hospitality industry desirable
· Preferred brand ambassador experience and/or experience as a brand consultant.
· Expertise & passion in the hospitality industry and competition in your respective brand category
· Deep understanding on cocktail development, execution and facilitating drink consultancy for our key customers.
· Comprehensive understanding of the on-premise universe and ability to leverage partnership and custom programming in order to drive commercial performance
· Ability to manage multiple projects and manage assigned budgets.
· Influential and excellent communicator with strong interpersonal skills. You will have opportunities to display excellent written and verbal communication skills while also delivering impactful presentations in front of groups of people including executive’s, distributor partners, vendors and customers (both internal and external) at all levels of an organization.
· Flexibility to travel to different cities and ability to work some nights and weekends.
· A proficiency in Microsoft office tools (Outlook, PowerPoint, Excel, Word, Teams).
· Manages time effectively, detail oriented and deadline-conscious
· You are able captivate audiences through powerful storytelling and impactful presentations. You are an exceptional host and ensure an incomparable experience.
· You are creative and completely original in your style and approach but ultimately portray the best image for the Bacardi Portfolio
· You are a trendsetter for your community and aware of trends to put Bacardi Portfolio at a competitive advantage.
· You can navigate your way through adversity and react well to difficult and unanticipated situations.
· A passion to coach and mentor the next generation of hospitality professionals.
· Highly knowledgeable individual who is imbedded within the community and can speak to the culture that is relevant to the audience
WHO WE ARE
TEAM is a topnotch experiential marketing agency who develops and executes creative marketing campaigns rooted in strategy, insights and decades of learning. We partner with the best brands and people to deliver experiences that create inspiration at the point of engagement. Our roster of talent is essential to executing quality campaigns which live up to our high standards, for more information visit us on our website, Facebook, Instagram, or Twitter.
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