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Marketing Specialist

2 months ago

Nashua, United States IPS Cash Full time
Description

Are you interested in a career in marketing with upward mobility and an opportunity to learn from experts in the industry? We're in search of a dynamic marketing coordinator to support our senior staff in accomplishing our marketing objectives. An excellent fit for this position is a team player who is a dynamic thinker with creative ideas. We welcome applicants with excellent project management skills, a knack for innovation, and a proven track record of success.

Please note: you must work at our Nashua, NH office, have your own vehicle, and have marketing experience.

Support & Benefits
  • Health insurance
  • Tech support
  • Onboarding & training
  • Small company culture
  • Fun offsites for Town Halls (indoor range, golf, axe throwing, laser tag, etc.)
Core Values
  • Authenticity: Be someone who tells me what I need to hear, not what I want to hear ... don't blow smoke
  • Accountability: Be a person who takes extreme responsibility
  • Excellence: Be a person who inspires others to Think, Learn & Act


Responsibilities

• Recommend and manage marketing tactics and campaigns (and respective vendors) to drive lead generation
• Meet weekly lead gen goals
• Market individual properties daily and weekly as needed
• Make site visits to take pictures, go to Facebook Live, interact with clients, and solicit videos for customer testimonials
• Support the sales team with sales enablement tools
• Spearhead the development and maintenance of marketing collateral
• Uphold the brand image across the team and externally across all mediums
• Manage various marketing vendors including ad agencies, webmasters, photographers, etc.
• Regularly update social media and respond to followers
• Create monthly breakdowns of our analytics on web and social, recommend improvements, and identify growth opportunities
• Write social media content, web content, blogs, and other copy that contributes to our overall marketing strategy and goals
• Play a key role on the marketing team in advising on and contributing to digital, advertising, and marketing strategies
• Oversee website, mailing lists, analytics, and SEO to ensure content is regularly updated with the most recent information

Qualifications

• Must be local to Nashua, NH with a car and the ability to travel
• Must possess excellent project management skills, communication skills, and a strong work ethic
• Bachelor's degree in Marketing or related majors
• Candidate should have their finger on the pulse of the current marketing landscape
• Familiarity with web platforms, email systems, social media, public relations, and brand identity
• 2+ years of experience in Marketing or related field