Brand and Social Media Manager

3 days ago

Roswell, United States Phoenix Senior Living Full time

Job Type

Full-time

Description

Phoenix Senior Living is seeking a Brand and Social Media Manager to join their team

Position Summary:

The Brand & Social Media Manager will be responsible for creating and executing a strategic plan to enhance the company's brand visibility and manage our social media presence. This role will oversee the development of engaging content, monitor trends in the senior housing industry, and ensure the brand's voice is consistent across all digital platforms. The successful candidate will be a strong communicator, highly organized, and passionate about creating meaningful connections with both current and prospective residents, their families, and industry stakeholders:

  • Brand Management
  • Social Media Strategy & Management
  • Content Creation and Campaign Management
  • Community & Public Relations
  • Monitoring Trends & Reporting
Key Responsibilities of the Brand and Social Media Manager:
  • Brand Management:
  • Develop and maintain a consistent brand voice, ensuring alignment with company values and goals.
  • Manage the creation of marketing materials, including brochures, digital assets, and signage, ensuring brand consistency across all platforms.
  • Collaborate with internal teams (sales, operations, leadership) to ensure brand messaging is aligned across all touchpoints.
  • Oversee brand guidelines and ensure their implementation across various marketing initiatives.
  • Social Media Strategy & Management:
  • Develop and execute a comprehensive social media strategy to promote the company's senior housing properties and services.
  • Manage day-to-day content creation and posting across all platforms, including Facebook, Instagram, LinkedIn, and other relevant social channels.
  • Monitor and engage with followers, responding to inquiries and comments to maintain a positive brand presence.
  • Analyze social media performance metrics and adjust strategies to maximize engagement and reach.
  • Content Creation & Campaign & Community Management:
  • Create engaging, informative, and visually appealing content that speaks to both current and prospective residents, families, and other target audiences.
  • Plan and execute targeted marketing campaigns to promote services, events, and key messages related to the company and its properties.
  • Work closely with the marketing team to develop creative assets for digital advertising, email marketing, and other online platforms.
  • Tracking all Social Media Channels, responding to posts and comments, flagging issues in real time.
  • Community & Public Relations:
  • Build and maintain relationships with local communities, industry influencers, and partners.
  • Represent the brand at local events, fairs, and other outreach opportunities as needed.
  • Monitoring Trends & Reporting:
  • Stay up-to-date on industry trends, competitor activity, and social media developments to ensure the company is a leader in its digital space.
  • Provide regular reports on social media performance, brand awareness, and other key metrics, offering insights and recommendations for improvement.
Requirements

Qualifications for the Brand and Social Media Manager:
  • Bachelor's degree in Marketing, Communications, Business, or related field.
  • 5+ years of experience in brand management and/or social media marketing, preferably in real estate, senior housing, healthcare, or a related industry.
  • Proven track record of successful social media strategy development and content management.
  • Strong writing, editing, and communication skills, with a keen eye for detail.
  • Proficiency in social media platforms (Facebook, Instagram, LinkedIn, etc.) and social media management tools.
  • Experience in content creation tools like Canva, Adobe Creative Suite, or similar.
  • Strong project management skills and the ability to handle multiple initiatives simultaneously.
  • A passion for creating meaningful content that resonates with diverse audiences.
  • Knowledge of the senior housing industry is a plus, but not required

  • Sales Associate

    3 months ago

    Roswell, United States Qurate Retail Group Full time

    CBFM0026The Opportunity Our retail expansion in main markets starts with hiring not only the best leaders but also hiring a stellar team. As Sales Associate, you will embrace and promote the Frontgate brand delivering an outstanding guest experience and performing operational responsibilities to increase sales and deliver an inspiring shopping experience in...

  • Stock Assoc Full Time

    1 month ago

    Roswell, United States Qurate Retail Group Full time

    CBBD0070 The Opportunity Our retail expansion in main markets starts with hiring not only the best leaders but also hiring a stellar team. As a Stock Associate, you will embrace and promote the Ballard brand delivering an outstanding guest experience and performing operational responsibilities to increase sales and deliver an inspiring shopping experience in...

  • Sales Associate

    3 months ago

    Roswell, United States Qurate Retail Group Full time

    CBFM0026 The Opportunity Our retail expansion in main markets starts with hiring not only the best leaders but also hiring a stellar team. As Sales Associate, you will embrace and promote the Frontgate brand delivering an outstanding guest experience and performing operational responsibilities to increase sales and deliver an inspiring shopping experience...

  • Sales Associate

    6 months ago

    Roswell, United States Qurate Retail Group Full time

    CBBD0056The OpportunityOur retail expansion in main markets starts with hiring not only the best leaders but also hiring a stellar team. As Sales Associate, you will embrace and promote the Ballard brand delivering an outstanding guest experience and performing operational responsibilities to increase sales and deliver an inspiring shopping experience in...

  • Call Center Representative

    2 months ago

    Roswell, United States Penske Automotive Full time

    Penske Automotive - 11458 Alpharetta Highway [Call Center Representative] As a Call Center Representative at Penske Automotive, you'll: Make inbound and outbound calls and communicate with prospects and customers via text, email, or social media; Complete outbound calls based with a focus on lead generation activities; Make daily call quota; Reschedule...

  • Sales Associate

    6 months ago

    Roswell, United States Qurate Retail Group Full time

    CBBD0056 The Opportunity Our retail expansion in main markets starts with hiring not only the best leaders but also hiring a stellar team. As Sales Associate, you will embrace and promote the Ballard brand delivering an outstanding guest experience and performing operational responsibilities to increase sales and deliver an inspiring shopping experience in...

  • General Manager

    1 week ago

    Roswell, United States Arby's Full time

    As a General Manager, you will be the leader of your restaurant's Success! You will lead your Restaurant Management Team and Team Members through performance, engagement, and training initiatives. Great hiring, training, and retention are key to reach sales and profit goals. You will be responsible for ensuring your restaurant is delivering top result You...

  • Receiving Associate

    1 week ago

    Roswell, United States Qurate Retail Group Inc. Full time

    Thank you for your interest in joining our team! Qurate Retail Group comprises six leading retail brands - QVC, HSN, Ballard Designs, Frontgate, Garnet Hill and Grandin Road - all dedicated to providing a more human way to shop. Qurate Retail Group is the largest player in video commerce ("vCommerce"), which includes video-driven shopping across linear TV,...

  • SAS in Walmart

    6 months ago

    Roswell, United States Advantage Sales and Marketing, LLC Full time

    Minimum:Maximum:Why us? SAS Retail Services is part of the largest retail services company in the US, working with major consumer brands in Walmart stores in your area. We display it, we move it, and we track it! Start building your career working with amazing people. Our on-the-job training will build your skills in category resets and product placement. If...

  • Manager, Consulting

    2 months ago

    Roswell, United States J. Kennedy and Associates, Inc. Full time

    J. Kennedy and Associates, Inc. ("Kennedy and Associates") is an economic consulting firm specializing in the electric, natural gas, and water utility industries. We provide services in utility rates, resource planning, contract negotiations, and litigation services to industrial and large commercial utility consumers, regulatory commissions, and...

  • Manager, Consulting

    2 months ago

    Roswell, United States J. Kennedy and Associates, Inc. Full time

    J. Kennedy and Associates, Inc. ("Kennedy and Associates") is an economic consulting firm specializing in the electric, natural gas, and water utility industries. We provide services in utility rates, resource planning, contract negotiations, and litigation services to industrial and large commercial utility consumers, regulatory commissions, and...

  • Retail Store Manager

    4 weeks ago

    Roswell, United States SalonCentric Full time

    Roswell, GA Posted: 08/19/2024 Description SalonCentric Retail Store Manager Do you have a passion for people and delivering exceptional customer service? Do you seek out exciting new products and training opportunities to become an expert in the hair and beauty industry? Do you love hair and beauty products? If you answered YES, apply today for our Retail...

  • P/T Associate Veterinarian

    1 month ago

    Roswell, United States VCA Full time

    Join us as a Part-Time Associate Veterinarian at VCA Pets Are People Too Roswell Animal Hospital, and you’ll quickly discover that you’re well supported by world-class medicine, technology, facilities, and a talented team. You’ll be empowered to do your best work with a team you can count on. At VCA, the future of veterinary medicine is in our hands. ...

  • General Manager

    6 months ago

    Roswell, United States Zaxby's Full time

    Store Manager Job DescriptionWe are looking for an experienced and skilled store manager with remarkable skills, who will run a store effectively and with attention to detail.Our store manager candidates are required to be in constant contact with the staff and customers. They need to be able to ensure their staff provides the highest quality customer...

  • Fitness Coach

    7 days ago

    Roswell, Georgia, United States BFT - Roswell Full time

    Job OverviewBFT-Roswell is a leading boutique fitness studio offering science-backed programs for athletes and the general population. We are seeking an experienced Strength & Conditioning Coach to join our team.About the RoleWe offer a competitive hourly rate, with different tiers based on class attendance. This role is ideal for someone who is passionate...

  • Account Manager

    4 weeks ago

    Roswell, United States Randstad USA Careers Full time

    Randstad, the world’s leading partner for talent, is investing in an Account Manager for our Randstad Digital specialty. As an Account Manager, you will be responsible for driving new business through direct client engagement, territory planning, and selling our services. We prioritize building lasting relationships with clients and candidates, aiming to...

  • Account Manager

    4 weeks ago

    Roswell, United States Randstad USA Full time

    Randstad, the world’s leading partner for talent, is investing in an Account Manager for our Randstad Digital specialty. As an Account Manager, you will be responsible for driving new business through direct client engagement, territory planning, and selling our services. We prioritize building lasting relationships with clients and candidates, aiming to...

  • Account Manager

    4 weeks ago

    Roswell, United States Randstad USA Careers Full time

    Randstad, the world’s leading partner for talent, is investing in an Account Manager for our Randstad Digital specialty. As an Account Manager, you will be responsible for driving new business through direct client engagement, territory planning, and selling our services. We prioritize building lasting relationships with clients and candidates, aiming to...

  • Strategic Account Manager

    2 weeks ago

    Roswell, United States James Hardie Building Products Full time

    James Hardie Building Products Inc. is the North American leader in fiber cement home siding and exterior design solutions. Hardie products offer long lasting beauty and endless design possibilities with trusted protection and low maintenance. The company pioneered modern fiber cement building products and continues to invest in innovation to transform the...

  • Strategic Account Manager

    2 weeks ago

    Roswell, United States James Hardie Building Products Full time

    James Hardie Building Products Inc. is the North American leader in fiber cement home siding and exterior design solutions. Hardie products offer long lasting beauty and endless design possibilities with trusted protection and low maintenance. The company pioneered modern fiber cement building products and continues to invest in innovation to transform the...