Senior Brand Strategy Manager
3 weeks ago
At Front Row, we partner with leading brands to accelerate their ecommerce growth. We leverage our capabilities and proprietary technology to design, market, distribute and accelerate brands on a global scale. We're continually cultivating functional areas of expertise and retaining the highest caliber of talent — while sharing knowledge and data, creating efficiencies, and looking at every aspect of our client's business from a 360 perspective. We work effectively to give every client the hands-on support, niche knowledge, and first-access they need to win in the world's most competitive commerce markets and make each of our six capabilities the first to act on the next big things.
We live for the exchange of energy between brands and audiences, you should too, and we've made it our mission to expand every brand's market share and heart share. Because we believe every transaction has the potential to be transformational.
We leverage data-driven insights from Catapult, our proprietary technology, and our deep understanding of marketplaces like Amazon, Walmart.com, TikTok Shop, to craft strategies unique to each brand we work with while protecting their pricing and channel strategies at every lifecycle stage and in any global market.
Description:
Reporting to an Account Director, Sr. BSM will own 8-12 key accounts within our brand portfolio project managing across departments for total strategy ownership
Responsible for revenue growth, sales performance and providing guidance on promotional calendar to our brands
Working in Tandem with the Performance Marketing Team, monitor performance of advertising campaigns and drive activity to improve marketing KPI's
Manage accounts to identify improvements across content, advertising, and product assortment to reach optimal ROI
Present monthly sales and advertising analytics to brands inclusive of annual reviews and weekly/bi-weekly touchpoints
Track / progress towards annual revenue targets for internal sales goals
Provide and maintain annual purchase and sales forecasts for brands
Requirements
Minimum of 2-4 years in a Brand/Account Management role
Worked with Beauty brands
Self-motivated with a high attention to detail
Must be organized and thoughtful
Experience with analyzing data to make strategic recommendations
MS Office Skills Microsoft Excel, Word, PowerPoint, Google
Experience with AMS, Amazon Seller/Vendor Central, Google Analytics, Asana, Helium10, DataHawk a plus
Benefits
Health, dental, and vision
PTO
Summer Fridays
Wellness and commuter benefits
Work with a fun, consultative team of experts
Location - headquartered in SoHo, New York City with offices in San Diego, Hamburg and Bratislava
SALARY - $90,000 - $110,000
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