Sales Enablement Specialist
4 days ago
Gannett Co., Inc. (NYSE: GCI) is a diversified media company with expansive reach at the national and local level dedicated to empowering and enriching communities. We seek to inspire, inform, and connect audiences as a scalable, growth focused media and digital marketing solutions company. We endeavor to deliver essential content, marketing solutions, and experiences for curated audiences, advertisers, consumers, and stakeholders by leveraging our diverse teams and suite of products to enrich the local communities and businesses we serve. Our current portfolio of trusted media brands includes the USA TODAY NETWORK, comprised of the national publication, USA TODAY, and local media organizations in the United States, and Newsquest, a wholly-owned subsidiary operating in the United Kingdom. Our digital marketing solutions brand, LocaliQ, uses innovation and software to enable small and medium-sized businesses to grow, and USA TODAY NETWORK Ventures, our events division, creates impactful consumer engagements, promotions, and races. Gannett open roles are featured on various external job boards. When applying to a position at Gannett, you should be completing an application on Gannett Careers via Dayforce. Job postings directing you to complete an application on other external sites may not be valid. To connect with us, visit www.gannett.com
TITLE: Sales Enablement Specialist
LOCATION: Remote, U.S.
Company Description:
The USA TODAY NETWORK is a portfolio of news publications and subscription products comprised of USA TODAY and 300+ local news brands. Together under the umbrella of the USA TODAY NETWORK, these offerings create an unparalleled local-to-national platform that local businesses leverage to reach audiences and communities to keep their businesses thriving. The ad sales team (B2B marketing services) determines the right combination of solutions from print and digital advertising to events marketing, and branded content offerings to meet the goals of their business clients.
DESCRIPTION:
We are looking for a Sales Enablement Specialist to join our team. This position will provide sales teams with the information, content, expertise, and tools to help them sell more effectively. This position will also manage the pre-sales workflow and constantly seek improvement opportunities. You will be creating and delivering sales strategy, information, and tools to prepare sellers to deliver on company business goals. You will be responsible for receiving and processing sales team requests, assigning the requests to the appropriate teams, and/or fulfilling them based on the type of request while ensuring timely and accurate delivery. You will also be fielding lead inquiries from paid marketing channels, warming them, and setting appointments for our top sellers throughout the organization.
As a Sales Enablement Specialist, you will work closely with the sales and sales operations teams to ensure smooth and efficient workflow. You will also communicate with sales representatives and provide updates and feedback.
Duties and Responsibilities:
- Collaborates with sales, marketing, and other cross-functional teams to identify sales enablement needs and develop effective solutions.
- Qualify leads based on predetermined criteria and ensure a steady flow of high-quality prospects into the sales pipeline.
- Provide budgets for select Owned and Operated and DMS Solutions
- Field pre-sales requests from sellers and route them appropriately,
- Provide Sellers with assistance in sales strategy including but not limited to lead list generation, and general sales strategy support.
- Be a trusted advisor to Field Sales teams
- Identify opportunities to improve operational efficiency
- Develop an understanding of and stay current with the competitive landscape and Gannett Solutions.
- Strong interpersonal and communication skills effective across all levels of the organization
- Excellent organizational, multitasking, and communication skills
- Ability to work under pressure and meet deadlines
- At least 3 years of experience in sales, customer service, or dispatching
- A customer-oriented and team-player attitude
- Ability to think strategically but also have exceptional attention to detail to drive execution at record speed.
- Ability to thrive in a fully remote organization
- Proficiency in Salesforce, data entry tools, and Microsoft Office a must.
- Proficiency in Ads 360, Keyword Planner, Simpli.fi, Grader, Spyfu, Facebook Ad Manager/Budgeting tool, ZoomInfo a plus
If you are looking for a rewarding career in sales strategy, we would love to hear from you. Please apply with your resume and cover letter.
The annualized base salary for this role will range between $60,000 and $70,000. Base compensation is reflective of many factors, including, but not limited to, the market in which one lives/works, individual education level, skills, certifications and experience. Note: variable compensation is not reflected in these figures and based on the role, may be applicable.
Gannett Co., Inc. is a proud equal opportunity employer committed to building and maintaining a diverse workforce. As such, we will consider all qualified applicants for employment and do not discriminate in connection with employment decisions on the basis of an applicant or employee's race, color, national origin, ethnicity, ancestry, citizenship status, sex, gender, gender identity, gender expression, religion, age, marital status, personal appearance (including height and weight), sexual orientation, family responsibilities, physical or mental disability, medical condition, pregnancy status (including childbirth, breastfeeding or related medical conditions), education, genetic characteristics or information, political affiliation, military or veteran status or other classifications protected by applicable federal, state and local laws in the jurisdictions where Gannett employs employees. In addition, Gannett Co., Inc. will provide applicants who require a reasonable accommodation, as a result of an applicant's disability or religion, to complete this employment application and/or any other process in connection with an individuals' application for employment with Gannett Co., Inc. Applicants who require such accommodation should contact Gannett Co., Inc.'s Recruitment Department at Recruit@gannett.com.
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