Marketing Coordinator

1 month ago

Minnesota Lake, United States Verified Credentials, Inc. Full time
About Us

At Verified Credentials our mission is to provide a remarkable client experience with a spirit of service, commitment, and excellence in all that we do. As a leading background screening company and pioneer in the industry we have an open and inclusive company culture and welcomes applications from individuals of all backgrounds. Verified Credentials fosters and maintains a culture of active engagement and collaboration among a geographically dispersed workforce across the country who work with a high degree of autonomy. We are growing and seeking a dynamic individual who is willing to put forward and execute on new ideas. Your knowledge, skills and abilities will be valued and respected, and you will have the opportunity to make a real difference.

Primary Purpose of the Job

The Marketing Coordinator is responsible for supporting the Marketing team by conducting research, creating compelling content, and managing various projects that contribute to the organization's brand presence and marketing initiatives.

Supervisory Responsibility

Does not directly supervise team members.

Essential Duties
  • Perform analytical research to gather and maintain competitive, market, and client information, as well as preparing reports on new products, customer experience, markets, and project ROI/results.
  • Develop, write, and proof creative content for print collateral, digital content, product guides, emails, presentations, ads, social media, and press releases, ensuring alignment with brand, messaging, and campaign strategy.
  • Collaborate on creating supporting graphics for projects, including infographics, slide decks, and interactive content, while sourcing images and design elements in line with brand guidelines.
  • Assist in planning and executing external and internal events, including sourcing vendors for marketing collateral, event supplies, and tools to improve departmental efficiency.
  • Organize and maintain contact lists for client and prospect campaigns using HubSpot and other communication tools.
  • Track and order company-branded elements such as business cards and stationery, while organizing purchase orders and invoices, submitting them to Accounting, and reconciling monthly credit card payments.
  • Create and distribute internal company communications.
  • Stay informed of current policies and procedures.
  • Continues professional development through ongoing training and education.
  • Other duties as assigned.
Competencies
  • Delivering High Quality Work
  • Communicating Effectively
  • Demonstrating Tenacity and Perseverance
  • Analytical Thinking
  • Adapting to Change
  • Utilizing Feedback
Required Education and Experience
  • Business or marketing-related degree or equivalent experience
  • 2-4 years in a business-to-business environment - preferred
  • Familiarity with HubSpot - preferred
  • Familiarity with Adobe Creative Cloud - preferred
  • Proficient in Office365 applications
Travel Requirements
  • Occasional travel up to 5% of the time. Use of a personal vehicle may be required.
Physical and Mental Demands
  • Prolonged periods of sitting and standing at a desk and while working on a computer.
  • Ability to lift up to 45 pounds on an occasional basis.
  • Regular and predictable attendance.
  • Regular interaction with other team members, including spontaneous and planned video meetings.
  • Ability to effectively perform responsibilities under occasionally stressful situations, including meeting daily, weekly, monthly, quarterly, and/or annual standards and workload expectations.
  • Ability to work any shift and required overtime based on business needs.

This job description does not include the marginal functions of the job that are incidental to the performance of fundamental job duties. All duties and responsibilities, including regular and reliable attendance are essential job functions and requirements and are subject to possible modification to reasonably accommodate qualified individuals with disabilities. To perform this job successfully, the incumbent(s) must possess the skills, aptitudes, and abilities to perform each duty proficiently, with or without reasonable accommodation. Some individuals who pose a direct threat or significant risk to the health or safety of themselves or others may be unable to perform this job. The requirements listed in this job description are the minimum levels of knowledge, skills, or abilities necessary for the job, with or without reasonable accommodation.

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