Current jobs related to Associate Director/Director of Digital Commercial Strategy - Monroe Twp - Bracco Diagnostics Inc

  • Director, Global Pricing and Access Strategy Lead Immunology

    1 week ago

    Lawrence Twp, United States Hiring Now! Full time

    Working with Us Challenging. Meaningful. Life-changing. Those aren't words that are usually associated with a job. But working at Bristol Myers Squibb is anything but usual. Here, uniquely interesting work happens every day, in every department. From optimizing a production line to the latest breakthroughs in cell therapy, this is work that transforms the...

  • Nurse Practitioner

    3 months ago

    Monroe, United States Medical Director Services PC Full time

    Medical Director Services PC - Nurse Practitioner (NP)Medical Director Services PC is looking to hire an experienced Nurse Practitioner (NP) to service Park Place Nursing and Rehab in Monroe, GA.Hours: Monday - Friday 2 PM - 7PMExcellent salary will be offered, commensurate with experience.New Graduates WelcomeDUTIES:Assuring delivery of quality care...

  • Nurse Practitioner

    3 weeks ago

    Monroe, United States Medical Director Services PC Full time

    Medical Director Services PC is looking to hire an experienced Nurse Practitioner (NP) to service Park Place Nursing and Rehab in Monroe, GA.Hours: Monday - Friday 2 PM - 7PMExcellent Salary Will Be Offered, Commensurate With Experience.New Graduates WelcomeDutiesAssuring delivery of quality care services to all patients in a respectful and professional...

  • Director of Community Relations

    6 days ago

    Bloomfield Twp, United States Jewish Federation of Detroit Full time

    The Director will lead the Community Relations team, working closely with the Senior Director of Community Affairs to support the overall success of community relations that includes three key areas: Civic Partnerships, Interfaith/Intergroup and Educational Initiatives. This role requires a dynamic and motivated professional with experience in relationship...

  • S&T Process Engineering Research Director

    3 days ago

    Hampton Twp, United States PPG Industries Full time

    S&T Process Engineering Research Director Company: PPG Industries Location: Allison Park The Process Engineering Research Director leads the Corporate S&T Resin Process Engineering Lab Teams to optimize new and existing resin technologies for optimized process efficiencies aligned with PPG resin manufacturing assets by using new and existing resin laboratory...

  • Director of Operations

    2 days ago

    Wall Twp, United States Energy5 Full time

    Direct message the job poster from Energy5 Talent Acquisition Manager | HR Operations @ Utilities One Energy5 is a standalone brand created by US Energy Solutions, a full-service nationwide ESCO laser-focused on promoting Energy Efficiency, Sustainability, and Financial Literacy leading to budgeting and savings through an array of Energy Services. Energy5...

  • Director of Manufacturing Operations

    1 month ago

    Monroe, United States Lahlouh Full time

    Job DescriptionJob DescriptionLahlouh’s business model is built on solving end to end supply chain problems not simply processing transactional print orders. Lahlouh is a partner that focuses on developing collaborative, comprehensive solutions that endeavor to meet all the communication needs of our clients’ dynamic and evolving marketplaces....

  • Director of Advancement

    4 weeks ago

    Monroe, United States Trinity Lutheran- Monroe Full time

    Description We are seeking an experienced and dynamic Director of Advancement to help grow our church and school ministries in Monroe, Michigan. The Director is responsible for leading the development and implementation of a comprehensive advancement program that includes fundraising, donor relations, alumni engagement, and marketing strategies. This...

  • Operations Director

    1 day ago

    Wall Twp, United States Energy5 Full time

    Job SummaryEnergy5 is a leading provider of energy efficiency and sustainability solutions. We are seeking an experienced Director of Operations to oversee the day-to-day operations of our company, providing strategic leadership and streamlining processes to drive operational excellence.Key ResponsibilitiesDevelop and implement operational strategies that...

  • Executive Director

    2 months ago

    Monroe, United States HealthQuest of Union County Full time

    Job DescriptionJob DescriptionPosition AnnouncementMake an Impact! HealthQuest of Union County (NC) is seeking a dynamic and creative Executive Director to advance our nonprofit mission to assist those in our community with free and low-cost pharmacy services. If you have proven and significant organizational leadership experience and top-notch nonprofit day...

  • Digital Product Manager

    6 days ago

    Skandia Twp, United States myGwork - LGBTQ+ professionals & allies Full time

    About The Role At Boston Scientific, our goal is to deliver value to our customers throughout their relationship with us, including customer education and training. Our vision is to create a best-in-class experience for healthcare professionals. We are looking for a talented digital product manager with experience in medical education to enhance the...

  • Director of Bridge Software Development

    4 weeks ago

    Moon Twp, United States Michael Baker Intl. Full time

    The Director of Bridge Software Development is a key role within Michael Baker International for an established industry leader and technical specialist. Leveraging technical expertise and effective communication, the Director will collaborate closely with the National Technical Director of Bridge Technologies to support strategic initiatives for the...

  • Purchasing Director

    1 month ago

    Monroe, United States Tenneco Full time

    Tenneco is one of the world's leading designers, manufacturers, and marketers of automotive products for original equipment and aftermarket customers, with full year 2021 revenues of $18 billion and approximately 71,000 team members working at more than 260 sites worldwide. Through our four business groups, Motorparts, Performance Solutions, Clean Air and...

  • Activities Director

    4 weeks ago

    Monroe, United States The Gardens at Georgia Tucker Full time

    Job Summary The Activities Director is responsible for the daily activities of the center and will be working with the Executive Director and Resident Care Director to ensure the center is running smoothly. The Activities Director will oversee the activities of the center and ensure that all programs and events are well planned, well executed, and well...

  • Director of Finance

    2 months ago

    Monroe, United States Precision Drive & Control Full time

    Job DescriptionJob DescriptionDescription:Job Summary: The Director of Finance is a visible organizational leader accountable for corporate compliance and strategically leading PDC’s fiscal operations to maximize profitability, drive growth, and minimize risk.Responsibilities: Leadership of company values, strategies, goals/objectives to drive 1-PDC...

  • Director Environment Health Safety

    3 weeks ago

    Branchburg Twp, United States Ferreira Construction Co Inc Full time

    The Ferreira Group is a consortium of privately held and commonly owned, large-scale construction companies that perform civil, site, drilling, pile driving, electrical transmission and distribution (overhead and underground), specialty underground cable, traffic signalization, underground utility (gas, water, and sewer), marine, renewable energy, and...

  • Director Environment Health Safety

    3 months ago

    Branchburg Twp, United States Ferreira Construction Co Inc Full time

    The Ferreira Group is a consortium of privately held and commonly owned, large-scale construction companies that perform civil, site, drilling, pile driving, electrical transmission and distribution (overhead and underground), specialty underground cable, traffic signalization, underground utility (gas, water, and sewer), marine, renewable energy, and...

  • Director Finance

    3 weeks ago

    Monroe, United States Supports To Encourage Low-Income Families (SELF) Full time

    We are searching for a qualified and passionate Fiscal Director to join our leadership team. -The Fiscal Director reports directly to the Executive Director. This position is responsible for the fiscal administration of all agency programs; the management and control of all agency fiscal resources; and submission of timely, accurate financial reports. The...

  • Nursing Program Director

    1 week ago

    Jackson Twp, United States Juniata College Full time

    Job Title: Nursing Program Director Posting Number: 20110545 Pay Rate: Salary commensurate with experience Position Type: Faculty Key Responsibilities : Juniata College invites applications for the position of Director of the Nursing Program. This tenure-track, 12-month role offers a unique opportunity to lead and provide strategic direction for our nursing...

  • Childcare Director

    4 weeks ago

    Monroe, United States Eick Global STEM Academy Full time

    Private Childcare Center is looking for a mature and experienced (3-5 years) Director.  Must have training and qualifications to be a childcare administrator. Must be able to manage all aspects of a childcare center, know ODJFS/OCCRRA and Step Up To Quality.  Director must be organized, an experienced leader with a professional demeanor. Must be...

Associate Director/Director of Digital Commercial Strategy

1 month ago

Monroe Twp, United States Bracco Diagnostics Inc Full time

Bracco Diagnostics Inc. is a subsidiary of Bracco Imaging which is part of the overall Bracco Group. The Company specializes in the clinical development, marketing and sales of diagnostic contrast imaging agents. Bracco Diagnostics Inc. primarily markets its products to hospitals throughout the United States. Bracco Diagnostics Inc. is committed to the discovery, development, manufacturing and marketing of imaging agents and solutions aimed at providing a better use and management in terms of diagnostic efficacy, patient safety and cost effectiveness.

Job Purpose

The Associate Director/Director of Digital Commercial Strategy will spearhead the digital transformation initiatives, focusing on the strategic implementation and optimization of our commercial activities. This individual will lead the efforts in Marketing Automation, CRM, Digital solutioning, and more.

This position is a leadership role for the BDI organization which will report to the Senior Director, Digital Operations. This individual must be able to anticipate, develop and direct strategies and processes in support of strategic commercial objectives. This individual will work across the Bracco continuum, including senior management and global constituents, to drive and implement stated strategies and tactics.

Initiatives include Marketing automation (Pardot) management and optimization, CRM (Salesforce) collaboration/management, Digital campaign optimization. Data management and insights.

Main Responsibilities, Activities, Duties and Tasks

  1. Strategic management and optimization of Pardot to enhance marketing automation performance.
    • Interface with CRM administrators to support Pardot maintenance, integrations, and maximization.
    • Provide a defined set of metrics to sales and marketing leadership related to engagement scoring, journey engagement patters, and lead source effectiveness.
    • Work directly with local and global Marketing Automation/CRM business units.
  1. Oversee the email campaign operation and execution.
    • Manage the operational aspects of email campaigns, including scheduling, segmentation, deployment, and optimization.
    • Oversee the maintenance of email lists, including subscriptions, opt-outs, and list segmentation, to ensure accuracy and compliance with legal standards.
  1. Strategically collaborate with brand leaders to manage corporate website maintenance, elevate email campaign strategies, and manage comprehensive media campaigns, driving brand cohesion and digital presence.
  2. Refine lead generation strategies and improve lead distribution mechanisms to ensure leads are promptly and efficiently allocated to the Sales team for immediate action and engagement, maximizing conversion opportunities.
  3. Work with the Assoc. Director Digital Solutions & Commercial Excellence to optimize the overall CRM system performance and user experience, focusing on:
  • Data standards, cleaning, and validation efforts for CRM data integrity.
  • UI/UX, development, and usability testing for user satisfaction.
  • CRM analytics strategy, KPI definition, and custom report creation for informed decision-making.
  • CRM training, establish a user community, and provide ongoing system support.
  1. Develop and oversee strategies to deliver key marketing engagement insights to the sales team, enhancing their efforts with actionable data, analytics in support of sales objectives.
  2. Facilitate detailed analytics of the marketing mix, including channels, tactics, and spend, to pinpoint effective strategies and optimize the allocation of resources for enhanced business outcomes.
  3. Strategically identify areas for improvement, potential opportunities, and key focal points to further evolve our digital transformation journey, such as implementing Salesforce Chatter and enhancing Salesforce mobile capabilities.
  4. Act as a thought leader in digital optimization, sharing best practices, insights, and trends with the organization to foster a forward-thinking digital mindset.
  5. Equip the commercial team with the skills and knowledge required to excel in a digital-first environment.


Supervisory Responsibilities
  • N/A
Education
  • BA/BS in a related field required, MBA or advanced degree preferred.
Professional Experience, Knowledge & Technical Skills
  • Ten years minimum business experience, with at least 5-7 in diagnostics imaging, medical device and/or pharmaceutical (preferred).
  • At least five years' experience managing and/or directing CRM and/or Marketing Automation platforms in a healthcare environment.
  • A minimum of five years of senior managerial experience with well demonstrated organizational, project management, leadership skills.
  • Strong preference will also be given to individuals with Sales Management experience in health science, who also possess the above requirements.
  • Demonstrated broad marketing mix strategy experience with expertise in all digital channels; leverages omni-channel approach in a complementary way.
  • Proven track record of successful campaign launches, well-versed in channel, media and brand performance indicators.
  • Demonstrated analytical capability and ROI expertise.
  • Proven strategic leadership with an ability to synthesize insights, create focus, and influence the organization to move forward.


Professional knowledge (Core Competencies)

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the core competencies required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
  • Business Acumen: Combines strong analytical and decision-making skills to leverage their knowledge of market trends and customer needs to achieve and sustain profitable growth for the organization. Is proficient in developing a comprehensive offer with both financial and non-financial qualifiers.
  • Strategic Marketing: Demonstrated ability to apply superior and customizable go-to-market strategies to support the value-based propositions and develop rapport with key stakeholders throughout the customer's decision-making network.
  • Product Knowledge: Possess proficient technical and clinical knowledge of all promoted Bracco products (i.e. US & MR CM, Injectors/Informatics & Nuclear Medicine) and their related value propositions. Is proficient in linking the key Bracco differentiators of products, services and people to drive unique value-based benefits for targeted customers.
  • Organizational/Implementation:Comfortable and effective in a group setting at all levels of the organization. A well-organized business professional who gains alignment across reporting lines and cross-functions to drive and execute a POA.
  • Technology Skills: Skilled in using provided computer software for managing CRM (sf.com) and marketing automation platform (Pardot), value creation tools (VALKRE, Bracco One App). Utilizing company provided tools to manage travel and expenses.
Soft Skills - Company Values & Behaviours

Adhere to the Bracco's core values, including:
  • Passion: Connecting People and Networking; Be Yourself
  • Extraordinary: Leading People and Delegation; Courage
  • Continuous Evolution: Insight and Learning Agility; Digital and Technology Orientation
  • Sustainability: Long-Term Value Creation; Accountability
Core Relationships
  • Customers; both internal (non-users) and external (users)
  • Brand Managers and associated Marketing stakeholders
  • Strategic Account Managers, Corporate Account Executives and Senior Sales Leadership
  • Medical/Legal/Finance/IT
  • Global Marketing
Certificates, Licenses, Registrations
  • N/A
Physical Demands
  • The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
  • The position is a home-office based position with approximately 30% domestic travel.


Work Environment
  • The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
  • The position is home office based in Monroe Township, New Jersey
  • The position is hybrid, three days in the office, two days remote
Bracco Diagnostics Inc. is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, or any other protected status.

Other details
  • Job Family Bracco
  • Pay Type Salary
  • Travel Required Yes
  • Travel % 30
  • Required Education Bachelor's Degree


Apply Now