Consumer Marketing Assistant Manager

3 weeks ago

Hull, United States Accelerate360 Full time

Consumer Marketing Assistant Manager

a360 Media, is seeking an entry level, results-oriented, analytical individual to assist with building and monetizing consumer demand, across our entire portfolio. This consists of our core magazines brands such as Woman's World, Us Weekly, InTouch, First for Woman, National Enquirer, etc., and Special Interest Publications.

This position will provide an outstanding opportunity for a Consumer Marketing Assistant Manager to learn core direct marketing skills, while assisting with strategic initiatives and day-to-day marketing activities for driving newsstand sales, acquiring and retaining subscribers, and managing our online storefront. This individual will assist in planning, executing and evaluating newsstand and subscriber marketing campaigns across online and off-line channels.

This is a full-time, in-house, fully benefited position (please note, position is Hybrid with an in-office requirement of 3 days per week). Our offices are located in Englewood Cliffs, NJ (just across the GWB).

Key Responsibilities:

  • Assist newsstand team in developing and executing marketing programs for the core titles, as well as Special Interest Publications portfolio. Key responsibilities include timeline management, financial tracking and program implementation.
  • Direct oversight of setting and approving magazine print orders in conjunction with third party vendors.
  • Assist subscription team in day-to-day marketing activities for all subscriber sources, including direct mail, insert cards, online, renewals, billing and gift. Key responsibilities include testing and implementing new marketing ideas to improve response rates, tracking and analyzing results to evaluate campaign effectiveness and making recommendations for future programs.
  • Update and distribute weekly/monthly performance reports to senior management as well as own and update campaign and source specific P&L reporting.
  • Assist with Renewal, Billing and Insert Card paper stock and printing orders.
  • Partner with cross-functional teams (Production, Editorial, Finance and Fulfillment) to ensure integration of objectives, strategy and execution.
  • Weekly management of our online magazine store and ecommerce product information platform
  • Management of product and relationship for smaller publication partners

Key Qualifications/Experience:

  • Strong analytical and quantitative skills with proficiency in Excel and all other Microsoft applications.
  • Detail oriented and results-focused with a keen ability to manage multiple projects, set priorities and meet deadlines.
  • Self-starter who can work both independently and in a team environment.
  • Outstanding written and verbal communication skills with various levels of management.
  • Ability to adapt to and perform in a fast-paced, changing environment.
  • Internship or 1-2 years of experience in marketing or at a magazine or print publication a plus.
  • Bachelor's degree.

About the company: a360media is a multi-platform media company and publisher. Our media portfolio includes well-known Celebrity & Entertainment and Women's Lifestyle brands such as Us Weekly, Star, InTouch, Life & Style, Closer, Soap Opera Digest, Women's World, First for Women, and J-14. Since 2021, a360media has restructured its brand portfolio to focus on venerable media brands while also significantly growing its special interest publishing business and offerings across digital channels. We are the largest publisher in the U.S.-both in retail sales and units sold. Today, a third of all magazines sold at retail are a360media titles.40

TO APPLY: Please e-mail a pdf of your resume and a cover letter describing your interest in the job.

Salary Range: $50,000

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