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Social Media Content

4 weeks ago

Austin, United States Made in Cookware Full time

Made In is the leader in the digitally-native kitchen space. We bring Chef expertise and centuries-old cookware manufacturing techniques to craft professional-quality kitchen tools for the home cook and professional chef. We are proud to call some of the world's finest hotels and restaurants customers and excited to bring their expertise and inspiration to our broader community.

As the Social Media Content & Community Coordinator, you will create and schedule premium and engaging social content. You'll amplify brand moments, obsess our products and champion our culinary community. Reporting to the Sr. Director, Brand Marketing, and working collaboratively with our in-house content experts and culinary studio, you will be the champion and steward of Made In across organic social channels.

*Must live/reside in the Austin, TX area and work a hybrid schedule.

Responsibilities:

  • Create and tailor content for specific channels
  • Collaborate with the creative team to help build and execute a content calendar/pipeline. This includes supporting content creation, editing and copy.
    • Willingness to plan, shoot, and edit social-first content, including content featuring yourself and other members of the Made In team
  • "Hands on phone" scheduling and posting
  • Actively engage with our communities on social
  • Partner with the in-house culinary and content team to create content only Made In can make
  • Obsess the metrics of awareness and engagement with a strong understanding of how those work together to build a premium brand
  • Create and distribute weekly performance reports as well as more in-depth monthly/quarterly lookbacks that capture both shifts in audience sentiment and social performance.
  • Stay up-to-date with social media trends and strategy through competitor research, platform exploration, and performance analytics - providing recommendations based on findings
Qualifications:
  • 2+ years of professional content strategy management and social media marketing experience in a corporate or agency setting
  • Social obsessed (preferable in the culinary community)
  • Hospitality industry experience
  • Experience creating compelling short form and long form video content.
  • Proven track record of growing channels while keeping brand integrity intact
  • Knowledge of best practices for each social channel & scheduling tools
  • Comfortable presenting to leadership and strong verbal and written communication skills
  • Exceptional project management skills
  • Strong understanding of marketing and social media ecosystem
  • Adaptable and thrives in a dynamic, high-performance startup environment
Benefits We Offer:
  • Competitive salary, stock options, 401k, healthcare benefits (including fertility and family-building care, mental health therapy, Teladoc virtual health access along with HSA and FSA plans) and free and discounted cookware
  • A people-centric workplace with flexible time off
  • A vibrant, lively office space in the heart of South Austin which includes our onsite studio kitchen
Application Process:
  • Apply via BambooHR
  • Please submit a ~60 second reel on instagram, and tag @madein


Made In is an equal opportunity employer that is committed to diversity and inclusion in the workplace. We prohibit discrimination and harassment of any kind based on race, color, sex, religion, sexual orientation, national origin, disability, genetic information, pregnancy, or any other protected characteristic as outlined by federal, state, or local laws.

This policy applies to all employment practices within our organization, including hiring, recruiting, promotion, termination, layoff, recall, leave of absence, compensation, benefits, training, and apprenticeship. Made In makes hiring decisions based solely on qualifications, merit, and business needs at the time.