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Associate Digital Art Director

3 months ago

New York, United States FULLBEAUTY Brands Full time

FULLBEAUTY Brands is the premier fashion and lifestyle destination for the plus size customer. We are an online and catalog marketplace offering a curated collection of the finest family of plus size brands and thousands of products.

POSITION SUMMARY:

The Associate Digital Art Director is responsible for supporting the Creative Director and Senior Directors on the Creative team in all aspects of development for social media. He/she needs to analyze, interpret, and transform customer information/data into a strategy for a visual sales technique that fits the individual brand personality. This individual must also be able to take from concept to final execution of web design, consistently come up with creative ways to cover all social media outlets and produce unique visual content to reinforce and enhance the merchandising strategy.

PRIMARY RESPONSIBILITIES:

  • Skillfully generate dynamic creative presentations based on experience and knowledge of all customer segments for a multi-channel brand.
  • Keen awareness of the important role that design plays in driving sales as well as the development and growth of the brand personality.
  • Work on all stages of creative from concept development through releases.
  • Work with the senior creative team to design all web initiatives including site updates, emails, banner ads etc. with ability to interpret and transform brand positioning to all online platforms.
  • Work closely with Creative Director and Copywriters to ensure the visuals support and enhance the merchandising strategy for a cohesive message that will drive sales.
  • Collaborate with the creative team to ensure proper follow-through of creative concept, technical accuracy, talent selection, and timeliness.
  • Participate with the senior creative team to develop and evolve a long-term creative strategy for the brand.
  • Participate with merchandising and product team to continue and/enhance process development for the creative presentation of the brand.
  • Manage all the social media platforms.
  • Design creative content for daily posts.
  • Select images for different marketing themes and design campaigns for sponsored content on Facebook and Instagram.
  • Design dream stream emails with the E-Commerce team

MINIMUM QUALIFICATIONS:

  • Bachelor's Degree in design
  • 4+ years of digital/web design experience required.
  • Proficient in Desktop Publishing file formats and software on a MAC including InDesign, Photoshop, and Illustrator.
  • Hands-on experience in digital design
  • Self-starter with a strong sense of initiative: a can-do attitude.
  • Excellent organization skills and attention to detail.
  • Excellent interpersonal, verbal, and written communication skills for effective interaction with all levels of company management
  • Expert in web navigation and site dynamics
  • Know responsive design for desktop, mobile, and tablet
  • Be able to use Jira and other digital platforms

WHY JOIN FULLBEAUTY?

  • Competitive Health Benefits (Medical, Dental & Vision)
  • Employer HSA Contribution
  • 401K Match
  • Employee Assistance Program
  • Hybrid Work Schedule (Corporate)
  • Business Casual Attire
  • Wellness Initiatives
  • 30% Associate Merchandise Discount Across our Family of Brands (50% Merchandise Discount on Swimsuits For All)
  • Employee Discount on Travel, Cell Phone Plans and More
  • Generous Paid Time Off Program
  • Promote From Within Culture
  • Commitment to Being an Equal Opportunity Employer
  • Life Insurance Benefits
  • Internal charity that supports FULLBEAUTY Brands' associates and their immediate family members during times of extreme hardship

FULLBEAUTY Brands is an Equal Opportunity Employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability or protected veteran status.