Current jobs related to Director, Innovation Product Marketing, e.l.f. SKIN - Oakland - E.L.F. Beauty, Inc.
-
Senior Director, Skincare Innovation Marketing
4 weeks ago
Oakland, California, United States E.L.F. Beauty, Inc. Full timeAbout the Companye.l.f. Beauty, Inc. is a leading beauty company that stands for inclusivity and diversity. Our mission is to provide high-quality, affordable beauty products that cater to every individual's needs.We have a strong commitment to clean, cruelty-free beauty and have been a pioneer in the industry since 2004. Our portfolio includes e.l.f....
-
Director of Innovation Product Marketing
2 weeks ago
Oakland, California, United States E.L.F. Beauty, Inc. Full timeAbout the Companye.l.f. Beauty, Inc. is a leading beauty company that stands for inclusivity and diversity. Our mission is to provide high-quality, affordable beauty products that cater to diverse skin types and tones.We are a dynamic and innovative company that is committed to clean, cruelty-free beauty. Our portfolio includes e.l.f. Cosmetics, e.l.f. SKIN,...
-
Oakland, California, United States E.L.F. Beauty, Inc. Full timeAbout the Companye.l.f. Beauty, Inc. is a leading beauty company that stands for inclusivity and diversity. Our mission is to provide high-quality, clean, and cruelty-free beauty products that cater to diverse skin types and tones.We have a strong commitment to innovation and are constantly pushing the boundaries of what is possible in the beauty industry....
-
Senior Director, Skincare Innovation Marketing
2 weeks ago
Oakland, California, United States E.L.F. Beauty, Inc. Full timeAbout the RoleWe are seeking a highly skilled and experienced Senior Director, Skincare Innovation Marketing to join our dynamic team at E.L.F. Beauty, Inc. This is a highly visible leadership role on a high growth brand and category segment.Key Responsibilities:Lead the development and implementation of the global product marketing strategy and innovation...
-
Oakland, California, United States E.L.F. Beauty, Inc. Full timeAbout the RoleWe are seeking a seasoned innovation product marketing professional to lead the development and implementation of the global product marketing strategy and innovation product pipeline for e.l.f. Skin. This is a highly visible leadership role on a high growth brand and category segment.The Senior Director, Skincare Innovation Marketing will be...
-
Oakland, California, United States E.L.F. Beauty, Inc. Full timeAbout the Rolee.l.f. Beauty, Inc. is seeking a highly skilled and experienced Director of Innovation Product Marketing to lead the development and implementation of the global innovation product marketing strategy and product portfolio for Keys Soulcare and Well People. This role will focus on the categories of skincare, color, body care, fragrance...
-
Oakland, California, United States E.L.F. Beauty, Inc. Full timeAbout the Opportunitye.l.f. Beauty, Inc. is seeking a highly skilled and experienced Director of Innovation Product Marketing to lead the development and implementation of the global innovation product marketing strategy and product portfolio for Keys Soulcare and Well People.Key ResponsibilitiesLead product marketing and drive innovation pipeline building...
-
Ecommerce Director
1 week ago
Oakland, California, United States E.L.F. Beauty, Inc. Full timeAbout E.L.F. Beauty, Inc.We're a leading beauty company that's passionate about clean, cruelty-free products at an incredible value. Our flagship brand, e.l.f. Cosmetics, has been a driving force in the industry since 2004, and we've expanded our portfolio to include e.l.f. SKIN, Well People, Keys Soulcare, and Naturium.We're proud of our achievements,...
-
Oakland, California, United States E.L.F. Beauty, Inc. Full timeAbout the Companye.l.f. Beauty, Inc. is a leading cosmetics brand that stands for clean, cruelty-free beauty at an incredible value. Our deep commitment to this mission has fueled the success of our flagship brand e.l.f. Cosmetics since 2004 and driven our portfolio expansion.Today, our multi-brand portfolio includes e.l.f. Cosmetics, e.l.f. SKIN, pioneering...
-
Global eCommerce Director
3 days ago
Oakland, California, United States E.L.F. Beauty, Inc. Full timeAbout the RoleWe are seeking a highly skilled Global eCommerce Director to lead the growth of e.l.f. Cosmetics online. As a key member of our Digital team, you will be responsible for driving revenue growth, optimizing online educational content, and developing a comprehensive content strategy to improve brand/category understanding and increase purchase...
-
Financial Planning and Analysis Manager
4 weeks ago
Oakland, California, United States E.L.F. Beauty, Inc. Full timeAbout the Companye.l.f. Beauty, Inc. is a leading beauty company that stands for clean, cruelty-free, and affordable beauty products. Our mission is to provide high-quality products that make a positive impact on our customers' lives.We have a strong commitment to innovation, sustainability, and social responsibility. Our portfolio includes e.l.f. Cosmetics,...
-
Financial Planning and Analysis Manager
3 weeks ago
Oakland, California, United States E.L.F. Beauty, Inc. Full timeAbout the Companye.l.f. Beauty, Inc. is a leading beauty company that stands for clean, cruelty-free beauty at an incredible value. Our commitment to innovation and customer satisfaction has driven our success since 2004 and fueled our portfolio expansion. Today, our multi-brand portfolio includes e.l.f. Cosmetics, e.l.f. SKIN, Well People, Keys Soulcare,...
-
Digital Transformation Leader
2 days ago
Oakland, California, United States E.L.F. Beauty, Inc. Full timeDrive Digital Growthe.l.f. Beauty, Inc. is seeking a seasoned Digital Transformation Leader to spearhead the growth of our e-commerce platform. As a key member of our Digital team, you will be responsible for developing and executing a comprehensive strategy to drive revenue growth, improve customer engagement, and enhance the overall online experience.Key...
-
Financial Analyst Manager
2 weeks ago
Oakland, California, United States E.L.F. Beauty, Inc. Full timeJob Title: Manager of FP&AAbout the Company:e.l.f. Beauty, Inc. is a leading beauty company that stands for clean, cruelty-free beauty at an incredible value. Our commitment to innovation and customer satisfaction has driven our success and fueled our portfolio expansion.We are a fast-paced, high-growth company that offers a unique culture, total...
-
Marketing Innovation Director
2 days ago
Oakland, California, United States The Clorox Company Full timeAt The Clorox Company, we're committed to growth – for our people and our brands. Guided by our purpose and values, and with people at the center of everything we do, we believe every one of us can make a positive impact on consumers, communities, and teammates.The Innovation Accelerator – Marketing Director is responsible for driving strategic...
-
Director of Marketing Innovation Accelerator
4 weeks ago
Oakland, California, United States The Clorox Company Full timeAbout the RoleWe are seeking a highly skilled and experienced Director of Marketing Innovation Accelerator to join our team at The Clorox Company. As a key member of our marketing organization, you will be responsible for driving innovation and growth through the development and execution of groundbreaking initiatives that enhance our brand's market position...
-
Marketing Innovation Director
3 days ago
Oakland, California, United States The Clorox Company Full timeJob Title: Marketing Innovation DirectorAt The Clorox Company, we're committed to growth – for our people and our brands. Guided by our purpose and values, and with people at the center of everything we do, we believe every one of us can make a positive impact on consumers, communities, and teammates.The Innovation Accelerator – Marketing Innovation...
-
Marketing Innovation Specialist
4 weeks ago
Oakland, California, United States NGM Marketing Full timeJob OverviewWe are seeking a highly motivated and enthusiastic individual to join our team as a Retail Marketing Associate. As a key member of our marketing team, you will play a crucial role in developing and implementing innovative marketing strategies to drive business growth.As a Retail Marketing Associate, you will have the opportunity to work closely...
-
Associate Director of Marketing
1 week ago
Oakland, California, United States The Clorox Company Full timeAbout the Role:The Clorox Company is seeking a highly skilled Associate Director of Marketing to join our team. As a key member of our marketing organization, you will be responsible for driving strategic innovation accelerator projects, identifying white space opportunities, and leading discoveries with consumer and customer-forward big ideas.Key...
-
Oakland, California, United States Kaiser Permanente Full timeAbout the RoleThe Executive Director, Products, Sales and Marketing at The Permanente Federation plays a pivotal role in driving the national strategy for Permanente Medicine. This position serves as the liaison to Kaiser Foundation Health Plan's National Health Plan, focusing on providing Permanente input and clinical considerations to health plan products...
Director, Innovation Product Marketing, e.l.f. SKIN
2 months ago
About the Company
e.l.f. Beauty, Inc. stands with every eye, lip, face and paw. Our deep commitment to clean, cruelty free beauty at an incredible value has fueled the success of our flagship brand e.l.f. Cosmetics since 2004 and driven our portfolio expansion. Today, our multi-brand portfolio includes e.l.f. Cosmetics, e.l.f. SKIN, pioneering clean beauty brand Well People, Keys Soulcare, a groundbreaking lifestyle beauty brand created with Alicia Keys and Naturium, high-performance, biocompatible, clinically-effective and accessible skincare.
In our Fiscal year 24, we had net sales of $1 Billion and our business performance has been nothing short of extraordinary with 22 consecutive quarters of net sales growth. We are the #2 mass cosmetics brand in the US and are the fastest growing mass cosmetics brand among the top 5. Our total compensation philosophy offers every new hire competitive pay and benefits, bonus eligibility (200% of target over the last four fiscal years), equity given to every full-time employee as a part of their new hire package, flexible time off, year-round half-day Fridays, and a hybrid 3 day in office, 2 day at home work environment. We believe the combination of our unique culture, total compensation, workplace flexibility and care for the team is unmatched across not just beauty but any industry.
About the role
We are currently looking for a strategic thinker, strong executor, and inspiring leader to join our dynamic, fast-paced team as the Senior Director, Skincare, Innovation Product Marketing. This is a highly visible leadership role on a high growth brand and category segment.
The Senior Director, Skincare, Innovation Product Marketing will lead the development and implementation of the global product marketing strategy and innovation product pipeline for e.l.f. Skin focuses on driving key segments and building the brand. This role will also be responsible for determining new category opportunities to help drive brand growth, increase market share, and help build the global innovation vision and long-term roadmap to accelerate the brand. The Senior Director will also lead market analysis to determine success factors by product category (messaging, visuals, claims) for new and existing products and determine new market opportunities for products based on market data, consumer insights, social listening, and emerging trends. They will also be responsible for executing new product innovation briefs with manager support and in partnership with the Product Development team, outlining strategies, positioning, target claims, key ingredients, SRP, packaging detail, and formula detail.
The best candidates for the role will bring 10+ years of work experience in innovation product marketing with 3-4 years specific to skincare with a deep understanding of ingredients and market dynamics. S/he will be a proven consumer product marketer having led the entire product development cycle from concept to market introduction. And the demonstrated ability to think strategically and translate conceptual initiatives into detailed marketing plans with the support of multiple internal teams. We are also looking for someone who thrives in a fast-paced and ever-changing environment, is a strategic thinker, and is a team player with excellent written, verbal, and presentation communication skills. Finally, the ideal candidate is someone who lives and breathes the beauty industry and easily embraces e.l.f.'s dynamic culture of executing with quality and speed to drive solutions all while thriving in an entrepreneurial environment comfortable with collaboration across all parts of the business.
The Senior Director, Skincare, Innovation Product Marketing is based in our Oakland corporate headquarters which is currently open in a 3 days in the office, 2 days at home hybrid model. This position will report to our VP, Innovation.
Detailed Responsibilities and Requirements
Responsibilities:
- Lead product marketing and drive innovation pipeline for skincare, building segments, and franchises by leveraging insights and analytics to support strategic direction and priorities, including a focus on fast-growing categories, hero products, and emerging trends.
- Assist in the development of a 3-year innovation strategy that addresses business and retailer objectives.
- Determine new market opportunities for products based on market data, consumer insights, social listening, and emerging trends.
- Lead market analysis to determine success factors in a product category (messaging, visuals, claims) for new and existing products.
- Infuse compelling storytelling to new product launches.
- Attend quarterly innovation sessions for strategic calendar planning.
- Lead weekly Cross Functional meetings, responsible for monitoring new launch forecasts with Planning and Sales teams.
- Responsible for executing new product innovation briefs with manager support and in partnership with the Product Development team, outlining strategies, positioning, target claims, key ingredients, SRP, packaging detail, and formula detail.
- Responsible for recommending and setting pricing structure for new product innovation based on positioning and competitive landscape.
- Partner with Product Development on ingredients, product formats, breakthrough innovation ideas, formula submission review and approval, and clinical and consumer testing parameters for product claims.
- Lead cost of goods management; value analysis; implementation of the feasibility approval process.
- Ensure COGs efficiency to meet overall brand financial objectives; including pricing and SKU management.
- Partner with Education and help guide deeper education opportunities.
- Partner with Innovation Upstream manager to inform white space opportunities based on consumer insights and social listening data.
- Design sampling strategy for new launches and core support, collaborating with sales and brand marketing.
- Responsible for working with copywriters to develop all product copy for e.l.f. Skin.
- Work collaboratively with cross-functional teams: Creative, Sales, Brand (Go To Market team), International Marketing, Planning, Education, Regulatory, Sourcing, Visual Merchandising, Legal, Product Development and R&D to ensure flawless execution for all new launches
- Partner with China R&D on new program development and execution.
- Attend weekly China calls to inform and support product marketing programs.
- Attend monthly China QA calls to be informed of product challenges.
- Interface with quality areas for improvement of new and existing products.
- Champion development and execution meetings for Innovation with key cross functional partners to achieve on time launches.
- Responsible for preparation and facilitating Stage Gate meetings that involve the CMO and CEO.
- Manage and develop (1) direct report.
Requirements:
- Bachelor's degree, MBA, or advanced degree preferred.
- 10+ years of work experience in innovation product marketing (3-4 years specific to skincare with a deep understanding of ingredients and market dynamics)
- Proven consumer product marketing experience, having led entire product development cycle from concept to market introduction.
- Demonstrated ability to think strategically and to translate conceptual initiatives into detailed marketing plans with the support of multiple internal teams.
- Strong understanding of skincare category and mass market landscape is desired with expertise of customer-driven marketing strategies.
- Thrives in a fast-paced and ever-changing environment, is flexible, and can manage conflicting priorities.
- A proven and successful people-management and leadership track record.
- A strategic thinker and team player.
- Organized and detail-oriented with a strong ability to manage multiple projects simultaneously.
- Excellent written, verbal and presentation communication skills.
- Expertise in PowerPoint, Word, Excel, NPD, Nielsen database.
- Willingness for occasional travel (domestic and international).
- Willingness to interface with China team and attend weekly meeting.
This job description is intended to describe the general nature and level of work being performed in this position. It also reflects the general details considered necessary to describe the principal functions of the job identified, and shall not be considered, as detailed description of all the work required inherent in the job. It is not an exhaustive list of responsibilities, and it is subject to changes and exceptions at the supervisors' discretion.
e.l.f. Beauty respects your privacy. Please see our Job Applicant Privacy Notice (www.elfbeauty.com/us-job-applicant-privacy-notice) for how your personal information is used and shared.
