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Junior Media Strategist Los Angeles, CA
3 months ago
Build your career at Riboli Family Wines Riboli Family Wines is one of the fastest-growing wine manufacturers in the U.S. and has received the designation of American Winery of the Year. We are a family-owned business, four generations deep, with 100+ years of producing well-known wines. Our company’s leading wine brands include Stella Rosa, San Antonio, San Simeon, Maddalena, and Highlands 41. We are seeking a motivated and enthusiastic individual to join the Media Team, under the Marketing Department. You’ll be responsible for negotiating and developing traditional and digital media campaigns for our wine and spirit brands. You’ll have strong support from your fellow Media Team members, the larger Marketing Department, and your leadership so you can continue to develop your professional experience. You’ll start this role by focusing on traditional media tactics, which include but are not limited to out-of-home, flyovers, TV commercials, vehicle wraps, and radio. Digital tactics such as streaming TV/OTT, streaming radio, podcasts, display, SEO/SEM, and geofencing will follow. This is a full-time, in-house position onsite in Los Angeles. You must have reliable transportation. Essential Duties and Responsibilities - Current duties may be changed if the job requires and/or additional duties may be assigned if necessary. Building holistic media plans that outline full-funnel tactics for campaigns Negotiating proposals with third-party vendors Researching and identifying target audiences appropriate for each media tactic and campaign Coordinating development and delivery of ad creative Maintaining media support campaign calendars Participating in creative sessions with cross-functional teams (Brand Team, Design Team, Events & Sponsorships Team) to develop ad creative and messaging Occasionally riding the market to scope out-of-home advertising placements and opportunities Developing and nurturing relationships with vendors Preparing pre- and post-campaign recaps Monitoring ad spend and budget, ensuring marketing dollars are maximized and spent wisely Analyzing campaign performance and making recommendations for future planning Identifying appropriate locations, audiences, and demographics for ads Occasional support for on-set production Light copywriting Supporting Media Strategists with tasks and support as needed. Supports various projects on an as-needed basis for the Marketing Department. Minimum Qualifications: Minimum 2 years in media marketing, ideally in media buying, planning, and/or strategy Strong interpersonal skills – this position requires you to develop and nurture relationships with many media partners Capable of working independently and as part of a team Excellent written and verbal communication skills Strong time-management skills and an ability to organize and coordinate multiple concurrent projects Strong ability to follow up and give clear feedback if needed Ability to interact and collaborate with all functional levels and business areas Develop and maintain strong working relationships with others Strong relational skills and ability to anticipate needs Comfortable working in an in-person and mobile, interactive environment Flexible team player, willing to adapt to changes and unafraid of challenges Ability to maintain confidentiality of sensitive information related to the company High level of emotional intelligence and ability to navigate complex situations Self-starter, able to work in a space of ambiguity and evolving role and solutions-oriented Problem solver, resourceful, and able to find solutions independently Competent with all reporting systems, Microsoft Office, Asana, Adobe Creative Suite Experience in Audio/Editing/3D Imaging/Motion Graphics a plus Pay Range: $24 - $29 USD At Riboli Family Wines, we are proud to be an equal-opportunity employer and we are committed to an environment of mutual respect, diversity, and inclusion. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, genetic information, national origin, disability, protected veteran status or other characteristic protected by law. The information provided in this description has been designed to indicate the general nature and level of work performed by incumbents within this job. It is not designed to be interpreted as a comprehensive inventory of all duties, responsibilities, qualifications, and working conditions required of employees assigned to this job. Management has sole discretion to add or modify duties of the job and to designate other functions as essential at any time. This job description is not an employment agreement or contract. #J-18808-Ljbffr
