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Creative Director, Digital Design

3 months ago

Providence, United States Impresiv Health Full time

Title: Creative Director, Digital Design

Schedule: Monday-Friday 9a-5p EST

Description:

The Contract Creative Director, Digital Practice is a critical position, leading the team responsible for the creation of many of our major marketing communications initiatives, including digital advertising, branded content and owned and paid social media. This individual will be one of the creative leaders in our clients award-winning internal agency.

What You Will Do: Knowledge of working for a large, complex client organization Skill in health care, insurance, retail or ecommerce communications Familiarity with MRM solutions a plus (i.e. Workfront) Lead and inspire innovative, effective digital experiences and multi-channel marketing communications campaigns, with emphasis on digital projects and initiatives. Partner with Marketing Strategists, Account Services and Planners to lead communications for specific areas of the business. Drive the development of new capabilities. Lead and mentor creative team members. Support a culture of creativity, innovation, and passion for great, effective creative work. You Will Be Successful If:

To be successful in this role the candidate should have a portfolio filled with innovative, with examples of both brand-building and sales driving work, as well as digital identity systems. They must have a proven track record of both creating and inspiring innovative, effective digital experiences that both build brands and drive sales. They are equally at ease leading the creation of effective online customer experiences as buzz-generating social posts. Have deep experience creating and implementing digital identity systems and guidelines for large, complex organizations. Spent a good amount of time at a highly regarded external agency, designing campaigns and digital experiences that are looked upon as examples of the best of what is being produced in the industry today. The right candidate will also be an exceptional strategic thinker and capable of influencing at senior levels and with fellow creative team members. They should enjoy leading, inspiring, and mentoring creative staff at all levels. Retail or Health Care advertising chops would be a plus. Excellent written and verbal communication skills. What You Will Bring:

10-15 years of relevant work experience in a digital creative director role or similar Ability to create and lead the development of award-winning communications and digital identity systems Extensive digital background and understanding of digital tools and best practices Working knowledge of good user experience and best practices Strong understanding of Web Content Accessibility Guidance (WCAG 2.0) Experience with Adobe Experience Manager (CMS and DAM) Ability to be creative within modular email and web design systems Knowledge of working on integrated campaigns for national brands Capable of strategic thinking, big idea generation and video/digital production Advanced capabilities in digital marketing, content strategy, social media, animation, video, presentation building and more Ability to work expertly in all major social media platforms Extensive background in creating compelling content that is on brand Experience with Motion and Experience Design APIs (After Effects, AR, Voice, etc.) Ability to navigate a complex organization with multi-stakeholders Strong written, verbal and presentation skills Proficient with Mac and the Adobe Creative Suite Experience with XD, Sketch and Figma Experience with MS Office Suite About Impresiv Health:

Impresiv Health is a healthcare consulting partner specializing in clinical & operations management, enterprise project management, professional services, and software consulting services. We help our clients increase operational efficiency by delivering innovative solutions to solve their most complex business challenges.

Our approach is and has always been simple. First, think and act like the customers who need us, and most importantly, deliver what larger organizations cannot do - provide tangible results that add immediate value, at a rate that cannot be beaten. Your success matters, and we know it.

That's Impresiv #J-18808-Ljbffr