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Director, Key Accounts, Large Format

4 months ago


Wilmington, United States Red Bull Full time

The purpose of our Large Format Sales team is to achieve our quantitative (revenue, volume, profit, and share) and qualitative (in store presence, top retail relationships, training) goals in Grocery, Mass and Club Accounts. Reporting to the Vice President of Key Accounts, you will help bring this to life across multiple partners and will deliver the right plans, resources and leadership to ensure the sales organization can achieve these goals. You will accomplish this by developing strategies for regional account teams, wiring with important retailers, overseeing efforts across multiple departments (cross marketing, product, pricing), and achieveing sales targets (volume and share growth, trade fund management, advancement of product placement). Job Description

BUSINESS PLANNING Develop long-term Large Format channel strategies and plans considering company direction, focus area, important customers, market parameters and resources Aggregate and analyze large amounts of complex data quickly, and distill that data into clear, viable action plans. Allocate resources where the investment has the highest payback and with regions or customers with strategic importance/relevance Lead the annual business planning process for Large Format accounts team, channel programs, and tactics. Monitor market trends and maintain data on competition OVERSIGHT OF LARGE FORMAT KEY ACCOUNTS Lead the execution of long-term sales drivers in Large Format regional accounts Evaluate return on investment and investment for each chain and channel and make appropriate adjustments Issue clear direction and guidelines with regards to priorities – both qualitative and quantitative Improve relationships and increase wiring with leadership at top chain accounts by adding value through expertise and strategic partnerships PARTNERSHIPS Contribute to several HQ Teams to ensure sales representation and the Key Account’s ‘voice’ Wire with important Distributor Partners and their respective LT to improve execution performance at store level and communication efficiency TEAM DEVELOPMENT Coach and motivate direct reports for increased productivity Spend time with team in office and field to implement our standards Lead team to develop thought-leading programs and insights that impact national strategy CUSTOMER PROFITABILITY MANAGEMENT (CPM) Lead our priorities, goals, and results across CPM (a long-term business transformation process) as it relates to ALL Key Account processes Develop trainings and processes to ensure CPM becomes part of RBNA culture Seek for ways to improve and refine Qualifications

10+ years of experience in CPG sales Experience in Key, Regional or National account management required; Large format experience preferred Experience working with a DSD network Experience analyzing complex trends and data Bachelor’s degree or equivalent work experience in lieu of degree Must be fluent in English, additional language skills an advantage Additional Information

Our current Benefits include: Comprehensive Medical, Dental, and Vision Plans, 401k Match, Family Leave, PTO & Paid Holiday Schedule, Pet, Legal, and Life Insurance, Tuition Reimbursement (Benefits listed may vary depending on the nature of your employment and work location) Red Bull North America, Inc. is an Equal Opportunity Employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, veteran status, age, or any other classification protected by Federal, state, or local law.

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