Digital Marketing Specialist

1 week ago

Monroe, United States ASSA ABLOY Full time

Career Opportunities: Digital Marketing Specialist (24404)

Requisition ID 24404 - Posted - ASSA ABLOY Entrance Systems US Inc - BSP North America - USA: North Carolina (Monroe - 1900 Airport Rd) - Sales, Marketing & Product Management - Posting Country (1) - Yes - Associate - No Travel Required

? Job Description Print Preview

Role Summary:

Responsibility for supporting the marketing department in content development, digital marketing initiatives, campaigning at the national and local level, SEO performance, and market research initiatives as assigned by the President and Vice President Marketing.

This position interacts with internal cross functional teams within the organization, such as sales, R&D, HR, Dispatch, and the BSP NA Senior Management Team to support BSP NA initiatives.

Key responsibilities:

+ Content creation:

+ Blogs (monthly)

+ Content creation, identify and interview subject matter experts, plan editorial calendar, work with external agency on blog creation and serve as liaison on projects

+ Social media

+ Planning of social media calendar with external agency to support product launches and corporate strategies

+ Review of social media content and approvals

+ Unhinged content creation for biweekly company newsletter including #doorsinthefield, new employee hires, and milestone anniversaries

+ Special projects as required for significant milestone anniversary announcements

+ Customer case studies

+ Identify potential customer cases, review backlog and work with sales teams to chase approvals, research details from installing office, develop content and utilize within external communication opportunities (web, social media, email campaigns, etc.)

+ AAADM Marketing Committee

+ Provide assistance as appropriate

+ Digital/Lead Generation

+ Email campaigns in Marketo to support branches and reps as required

+ Landing page development as required to support campaigns and departmental requests and special projects (i.e. HR recruiting initiatives, etc.)

+ Assistance with PPC and adwords campaigns and SEO initiatives

+ Optimization of CTAs (calls to action) on web and digital platforms to improve customer experience

+ Management of Google My Business profiles with agency

+ Strategy and Research

+ Assist with research projects as assigned by President or VP - Marketing

+ Research projects as assigned analyzing product opportunities and verticals

+ BSP NA strategy assistance supporting President and BSP NA Senior Leadership team in strategy roll out and action item follow-up

+ Integration activities - research into new companies, their market share, what makes them special and assisting Marketing Coordinator in transitioning their assets and assessing risks of moving local assets into AAES web platform

+ Product launch activity assistance for content creation, image development, and launch assets

+ Support Marketing Coordinator with website content and responsibility for French language layer on aaes.ca site

+ Updating internal Avenue directory for North American associates

+ Providing back-up and assistance monitoring website leads

+ Help organize marketing events as required

Experience and Skills:

+ Three to five years relevant experience within marketing department in a corporate environment. Experience in strategic initiatives or an international organization a plus.

+ Experience with content development (blogs, press releases, web and brochure copy)

+ Experience with social media content development

+ Ability to research market scenarios, interview subject matter experts, and assemble data to present to senior leaders

+ Graphics/Presentation creation

+ Ability to manage long-term projects and provide follow-up.

+ Experience with marketing automation tools (i.e., Hubspot, Marketo, etc.) as well as WordPress or web programming a plus

+ Skills with SEO and automation analytics including Google Analytics 4

+ Coordination with outside marketing agencies and budget management

Education: Bachelors degree in marketing or related field

Languages: Proficient in spoken and written English is a must. Competency in other language (French, Spanish) a plus but not required. Must be willing to use online transition tools for French and validate with local business leaders in Quebec.

Computer skills: Proficient ability to handle office tools is a must and experience with digital marketing platforms strongly preferred. (i.e. Marketo, Hubspot, etc.) from ERP is an advantage

Software design skills: experience with Photoshop and InDesign strongly preferred. Competency with design tools such as Canva required.

Compensation & Location:

This position will be located in Monroe, NC (Metro Charlotte). A meaningful compensation package will be developed for the candidate that will include a base salary and benefits. Hybrid work schedule requires three days/week in office and allows for two days remote work if desired.

We are the ASSA ABLOY Group

Our people have made us the global leader in access solutions. In return, we open doors for them wherever they go. With nearly 52,000 colleagues in more than 70 different countries, we help billions of people experience a more open world. Our innovations make all sorts of spaces physical and virtual safer, more secure, and easier to access.

As an employer, we value results not titles, or backgrounds. We empower our people to build their career around their aspirations and our ambitions supporting them with regular feedback, training, and development opportunities. Our colleagues think broadly about where they can make the most impact, and we encourage them to grow their role locally, regionally, or even internationally.

As we welcome new people on board, its important to us to have diverse, inclusive teams, and we value different perspectives and experiences.

  • Digital Marketing Specialist

    2 weeks ago

    Monroe, United States ASSA ABLOY Entrance Systems Full time

    Role Summary:Responsibility for supporting the marketing department in content development, digital marketing initiatives, campaigning at the national and local level, SEO performance, and market research initiatives as assigned by the President and Vice President - Marketing.This position interacts with internal cross functional teams within the...

  • Digital Marketing Specialist

    2 weeks ago

    Monroe, United States ASSA ABLOY Entrance Systems Full time

    Role Summary: Responsibility for supporting the marketing department in content development, digital marketing initiatives, campaigning at the national and local level, SEO performance, and market research initiatives as assigned by the President and Vice President Marketing. This position interacts with internal cross functional teams within the...

  • Digital Marketing Specialist

    3 weeks ago

    Monroe, United States ASSA ABLOY Entrance Systems Full time

    Role Summary:Responsibility for supporting the marketing department in content development, digital marketing initiatives, campaigning at the national and local level, SEO performance, and market research initiatives as assigned by the President and Vice President – Marketing.This position interacts with internal cross functional teams within the...

  • Digital Marketing Manager

    4 weeks ago

    Monroe, United States Church Hill Classics Ltd Full time

    Join our dynamic team as a Digital Marketing Manager, where you will lead the charge in enhancing our brand through targeted digital marketing strategies. This role demands a proactive leader with a knack for both strategy creation and detailed execution across multiple platforms such as Google Ads, Amazon, and various social media channels. Reporting...

  • Marketing Specialist

    1 month ago

    Monroe, United States Pro-Tops Full time

    Job DescriptionJob DescriptionBenefits:401(k) matchingCompetitive salaryDental insuranceEmployee discountsFlexible scheduleFree uniformsHealth insuranceOpportunity for advancementPaid time offTraining & developmentVision insuranceWe are looking for a creative and experienced Marketing Specialist to spearhead our marketing efforts. The ideal candidate will...

  • Marketing Specialist

    4 weeks ago

    Monroe, United States Pro-Tops Full time

    Job DescriptionJob DescriptionBenefits:401(k) matchingCompetitive salaryDental insuranceEmployee discountsFlexible scheduleFree uniformsHealth insuranceOpportunity for advancementPaid time offTraining & developmentVision insuranceWe are looking for a creative and experienced Marketing Specialist to spearhead our marketing efforts. The ideal candidate will...

  • Marketing & Advertising Representative

    4 days ago

    Monroe Township, United States Stealth Marketing Group Full time

    Job DescriptionJob DescriptionObjective: Seeking a Marketing & Advertising Representative to strategically lead brand strategies and marketing communications for our major clientele in the telecommunications and entertainment industry. Our organization needs individuals with a passion for this industry to continuously foster our success. And of course, if...

  • Marketing & Advertising Representative

    4 days ago

    Monroe Township, United States Stealth Marketing Group Full time

    Job DescriptionJob DescriptionObjective: Seeking a Marketing & Advertising Representative to strategically lead brand strategies and marketing communications for our major clientele in the telecommunications and entertainment industry. Our organization needs individuals with a passion for this industry to continuously foster our success. And of course, if...

  • Food Merchandising

    3 weeks ago

    Monroe, United States Integrated Marketing Solutions Inc Full time

    Job Description Integrated Marketing Solutions (IMS) offers a range of alternative media management and consulting solutions. IMS is an affiliate of Colony Brands, one of the world's largest and most successful direct marketing catalog and e-Commerce companies. To support the continued growth of our enterprise, we're seeking a Food Merchandising & Brand...

  • Retail Marketing Specialist

    3 weeks ago

    Monroe, United States La-Z-Boy Full time

    Comfort starts with our 13,000+ team members across the globe, who are transforming the power of comfort every day. Our employees have the power to change lives, in our homes, work and communities. We foster an inclusive environment while honoring a legacy built on family, where everyone can be themselves. If you are ready to join an industry leading...

  • Retail Marketing Specialist

    7 days ago

    Monroe, United States La-Z-Boy US Full time

    Comfort starts with our 13,000+ team members across the globe, who are transforming the power of comfort every day. Our employees have the power to change lives, in our homes, work and communities. We foster an inclusive environment while honoring a legacy built on family, where everyone can be themselves. If you are ready to join an industry leading...

  • local/digital sales manager

    2 weeks ago

    Monroe, Louisiana, United States Gray Television Full time

    About Gray Television:Gray Television is a leading media company that owns and operates high-quality stations in 113 television markets that collectively reach 36 percent of US television households.We constantly strive for excellence. Through upgrading to the latest technology and seeking new ways to stay on top in our markets, we focus on training and...

  • Quality Control Coordinator II, 1st Shift

    1 month ago

    Monroe, United States O'Neil Digital Solutions Full time

    Job DescriptionJob DescriptionQuality Control Specialist II - ($23-$26 Hourly) - Monroe, NCAbout UsFounded in 1973, O’Neil Digital Solutions (ODS) is a leading IT consulting firm specializing in the optimization of complex end-to-end business process systems for a multitude of business verticals including Financial Services, Digital Media, Healthcare, and...

  • National Product Marketing Manager

    1 month ago

    Monroe, United States La-Z-Boy Full time

    Comfort starts with our 13,000+ team members across the globe, who are transforming the power of comfort every day. Our employees have the power to change lives, in our homes, work and communities. We foster an inclusive environment while honoring a legacy built on family, where everyone can be themselves. If you are ready to join an industry leading...

  • Marketing and Sales Coordinator Senior Living

    1 month ago

    Monroe, United States The Overlook Monroe Full time

    Benefits: Competitive salary Flexible schedule Free food & snacks Paid time off Benefits/Perks Competitive Compensation Paid Time Off Career Growth Opportunities Job Summary We are seeking a skilled Marketing and Sales Coordinator to join our team. In this role, you will support three senior living marketing efforts, ensuring they are implemented...

  • Marketing and Sales Coordinator Senior Living

    1 month ago

    Monroe, United States The Overlook Monroe Full time

    Job DescriptionJob DescriptionBenefits:Competitive salaryFlexible scheduleFree food & snacksPaid time offBenefits/PerksCompetitive CompensationPaid Time OffCareer Growth OpportunitiesJob SummaryWe are seeking a skilled Marketing and Sales Coordinator to join our team. In this role, you will support three senior living marketing efforts, ensuring they are...

  • Marketing and Sales Coordinator Senior Living

    2 months ago

    Monroe, United States The Overlook Monroe Full time

    Job DescriptionJob DescriptionBenefits:Competitive salaryFlexible scheduleFree food & snacksPaid time offBenefits/PerksCompetitive CompensationPaid Time OffCareer Growth OpportunitiesJob SummaryWe are seeking a skilled Marketing and Sales Coordinator to join our team. In this role, you will support three senior living marketing efforts, ensuring they are...

  • Systems Integration Specialist

    3 weeks ago

    Monroe, United States ati Full time

    Position: Systems Integration Specialist Location: Monroe, NC Requisition ID:: 24-2054 Proven to Perform. From the edges of space to the bottoms of ocean, our materials are proven to perform -- and so is our team. We're hiring high performers as proven as our products. Join us. ATI is a global producer of high-performance materials and solutions for...

  • Senior Marketing Analyst

    4 weeks ago

    Monroe, United States La-Z-Boy Full time

    Comfort starts with our 13,000+ team members across the globe, who are transforming the power of comfort every day. Our employees have the power to change lives, in our homes, work and communities. We foster an inclusive environment while honoring a legacy built on family, where everyone can be themselves. If you are ready to join an industry leading...

  • Food Merchandising

    3 weeks ago

    Monroe, United States Colony Brands, Inc. Full time

    Integrated Marketing Solutions (IMS) offers a range of alternative media management and consulting solutions. IMS is an affiliate of Colony Brands, one of the world’s largest and most successful direct marketing catalog and e-Commerce companies. - To support the continued growth of our enterprise, we’re seeking a Food Merchandising & Brand Marketing...