Director/VP of National Accounts
2 weeks ago
Job Description
Job Description
Our client is a marketing services organization that is seeking an National Account Director/VP to oversee projects and sell shopper marketing and digital media products to their retail client(s) and brands.
Responsibilities:
Cultivate, nurture, and expand client relationships, serving as a trusted advisor.
Advocate for the application of digital/retail media, fostering its adoption and integration.
Work closely with a cross-functional team to drive key projects and deliver value such as advertising proposals, departmental frameworks, retail endorsements, and graphic enhancements.
Collaborate with advertising counterparts nationwide to facilitate brand sales.
Maintain a comprehensive awareness of industry trends and competitive dynamics
Drive advertising revenue growth for the company.
Basic & Preferred Qualifications:
A minimum of 10 years of account management and shopper marketing experience within consumer products or marketing services.
Digital and mobile media proficiency
Demonstrated track record of success in selling marketing services/products to brands and retailers.
Profound understanding of shopper media sales strategies, with the ability to articulate and implement them effectively.
Experience in selling solutions to retailers.
Familiarity with retail merchandising practices.
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