Social Media/Digital Marketing Manager

3 weeks ago


Doral, United States TastemakersArcade 1Up Full time

Job Description

Job Description

Tastemakers LLC a Miami-based company is seeking a dynamic and experienced Social Media/Digital Marketing Manager to join our team. Reporting directly to the Senior Marketing Director, the individual will play a pivotal role in developing and executing comprehensive social media and digital marketing strategies to enhance our brand presence and drive engagement across various platforms. Job Responsibilities: Social Media Marketing ·

Develop and implement social media strategies to increase brand awareness, engagement, and audience growth. ·

Create and curate compelling content for social media channels, including Facebook, Instagram, Twitter, LinkedIn, and TikTok. ·

Manage all aspects of social media campaigns, including content creation, scheduling, and performance tracking. ·

Monitor social media trends and stay updated on best practices to optimize content and strategy. ·

Engage with followers, respond to comments and messages, and foster community engagement. ·

Collaborate with cross-functional teams to integrate social media efforts with overall marketing initiatives. Digital Marketing ·

Plan and execute digital marketing campaigns across various channels, including email, display advertising, search engine marketing (SEM), and paid social. ·

Manage website content and optimization efforts to improve user experience and drive conversions. ·

Analyze website traffic and user behavior using analytics tools to identify opportunities for improvement. ·

Coordinate with external agencies and vendors to execute digital advertising campaigns and initiatives. ·

Stay informed about industry trends and emerging technologies to optimize digital marketing efforts continuously. ·

Monitor and analyze key performance indicators (KPIs) for social media and digital marketing efforts. ·

Prepare regular reports and presentations to communicate campaign performance, insights, and recommendations to stakeholders. Qualifications / Skills: ·

Leadership abilities ·

Excellent communication skills ·

Proficiency in digital marketing strategies ·

Website and lead management expertise ·

Strong project management skills ·

Diligent work ethic Education and Experience Requirements: ·

Previous management experience is essential. 5-6 years minimum. ·

Proven track record in developing and managing social media campaigns. ·

Experience in creating and managing digital advertising campaigns. ·

Proficient in Facebook Business Manager, Google Ad Manager, and Shopify. ·

Skilled in video content creation and social media editing. ·

Knowledgeable in email newsletter, SMS, and app push notifications campaigns. ·

Comfortable managing multiple third-party agencies. Ability to think and move quickly in a high-paced office. ·

Experience in the electronics and gaming industry is a plus.

Company Description Fast-paced gaming company, casual office. #J-18808-Ljbffr



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