Brand Marketing Manager

7 days ago

Anaheim, United States VeSync (US) Full time

Brand Marketing ManagerThe Company:VeSync is a market player for smart home appliances with a global presence. Our mission is to create connected lifestyles with smarter products, making life better at home and beyond.COSORI, Etekcity, and Levoit share the VeSync smart home platform and one common goal - supporting healthy and interconnected lives. While each brand enhances a different facet of living, the VeSync app brings them together to create a space in which the entire home is in harmony. With an entire household of smart products, we're empowering users to innovate their home in fresh exciting ways. VeSync does not stop with smart technology but also boasts award winning designs. Our fresh design has garnered international acclaim such as the German Innovation Award, iF Design Award, Red Dot Award and many more, all while earning top ratings from users around the globe - we also need driven and talented people to join our team.That brings us to you, and what you'd receive working here. Our employees are smart and hardworking individuals with great ownership over their projects - they're confident in their work yet know how to collaborate with open ears and a spirit of learning. If you're down-to-earth, approachable, and easy to strike up a conversation with, this might be a great fit for you since work culture is a point of extreme pride and importance to us.Check out our brands:| |The Opportunity:The Brand Marketing Manager is the glue for moving our brand story and marketing campaigns from ideas to execution. You will lead the process for developing integrated marketing plans through an understanding of our consumer and our brand. The ideal candidate must have a passion for creative storytelling and be data driven, using insights and industry trends to push our brand to the next level. Must be eager to take risks and get things done.What you will do at VeSync:Lead and drive the strategic development and execution of integrated marketing campaigns and provide leadership for all product communication deliverablesResponsible for new product launches and planning across DTC and key retail channelsWork with internal and external creative partners to craft high quality content that brings to life the wellness visionMaintain annual marketing calendar establishing monthly activities based on brand goals, business priorities & disruptive big bets that lead to effective consumer acquisition activitiesDefine and execute new product launch and go-to-market plans and drive cross-functional communication with product, creative, social media and sales teams to ensure consistency throughout multiple touchpointsUnderstand competitive landscape and product USPs to identify key consumer and product opportunitiesOversee development of communication tools from conception to implementation ensuring all projects are on brief and meet the highest creative standardsMonitor consumer experience and conduct ideation sessions to continually update our creative asset toolkitWhat you bring to the role:5+ years experience of related marketing experience for consumer facing brands.Experience managing DTC brandsInterest in products and category is a mustStrong project management skillsAbility to think strategically, at a high level, yet be detail oriented and organized at follow through and executionStrong and concise verbal and written communication and presentation skillsLocation:

This is an on-site, office-based role in Anaheim, CA.Salary:

$120,000+ annuallyPerks and Benefits:100% covered Medical/Dental/Vision for employee AND spouse + dependents401K with 4% employer match (eligible after 90 days of employment) and immediate vestingGenerous Sick + Vacation policy + paid holidaysLife InsuranceVoluntary Life InsuranceDisability InsuranceCritical Illness CoverageAccident InsuranceHealthcare FSADependent Care FSATravel Assistance ProgramEmployee Assistance Program (EAP)Fully stocked kitchen

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