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Marketing Coordinator | The Greensboro Coliseum Complex

2 months ago


Greensboro, United States Spectra Full time

Oak View Group Oak View Group is the global leader in venue development, management, and premium hospitality services for the live event industry. Offering an unmatched, 360-degree solution set for a collection of world-class owned venues and a client roster that includes the most influential, highest attended arenas, convention centers, music festivals, performing arts centers, and cultural institutions on the planet. Position Summary This position is responsible for providing marketing support services to the in-house advertising agency which services Greensboro Coliseum Complex events and equally supports marketing initiatives of the department, group sales, and other special promotions. This position works with facility users on event media planning and negotiation, which includes the creation of promotions and execution of marketing campaign elements, as directed. This position reports to the Marketing Manager. This role pays an hourly wage of $22 to $27. Benefits for FT roles: Health, Dental and Vision insurance, 401(k) savings plan, 401(k) matching, and paid time off (vacation days, sick days, and 12 holidays). This position will remain open until October 31, 2024. About the Venue The Greensboro Coliseum Complex is a versatile multi-building facility that serves the community of Greensboro and its surrounding areas. It hosts a wide array of events, such as athletic competitions, cultural arts showcases, concerts, theater performances, educational activities, fairs, exhibits, as well as public and private gatherings, including conventions, convocations, trade shows, and consumer shows. It plays a crucial role as a hub of community activities and significantly contributes to the regional economy. The Complex is made up of nine venues, the largest being the renowned 22,000-seat Greensboro Coliseum, which has a storied history of hosting prestigious ACC and NCAA basketball championships, and a concert history featuring legendary artists like Paul McCartney, Garth Brooks, and Elvis Presley, as well as today’s biggest artists like Drake, Bad Bunny, and Taylor Swift. As one of the most actively booked facilities in the country, the Greensboro Coliseum Complex annually hosts over 1,100 events. Its extraordinary flexibility and reputation have earned it worldwide acclaim among promoters, producers, event planners, and patrons alike. Responsibilities Maintains and supports social media marketing efforts to include promotions and contests event alerts and updates on Facebook, YouTube, answer lines, and other networking media. Performs graphic design of group flyers, ads, handbills, LED messages, brochures, and other printed material. Works on website updates daily. Maintains databases for group sales and traditional ticket purchasers and administrates e-mail marketing campaigns and customer service notifications utilizing databases. Plans, reviews, and implements advertising campaigns for Greensboro Coliseum Complex events, clients, and others. Purchases show advertising and records both group and advertising settlements including order forms, invoices, memo bills, promotional recaps, and tear sheets for use in event settlement. Assists the Public Relations Manager with live promo events at radio stations, television entertainment, and news organizations. Assists with onsite media broadcast prior to and during events. Assists with meet and greets involving cast members and show personnel. Coordinates intern schedules and street team marketing efforts. Other duties and responsibilities as assigned. Qualifications COMPETENCIES REQUIRED FOR THE POSITION: Working knowledge of website updates, database management, computer software packages including Microsoft Office, Creative Suite, and social media including but not limited to YouTube, Facebook, Twitter, and LinkedIn. Must possess strong oral and written communication skills. Ability to work independently on projects. Must be detail-oriented and possess strong organizational skills. Ability to adapt to multi-task and constantly changing deadlines. Ability to establish and maintain working relationships with other divisions within the facility, clientele, and the general public. LICENSES, CERTIFICATIONS OR REGISTRATIONS REQUIRED BY STATUTE OR REGULATION: Driver's License Required. TOOLS AND EQUIPMENT USED: General office equipment including copier, fax, computer, telephone, two-way radios, iPad, marquee laptop. EDUCATION AND EXPERIENCE: The minimum amount of formal education typically required to be hired for/promoted into the position. The minimum amount of working time, beyond education (or equivalent), required to be hired for/promoted into the position. Education: Bachelor's Degree. Experience: 1 to 3 years of related experience. Strengthened by our Differences. United to Make a Difference At OVG, we understand that to continue positively disrupting the sports and live entertainment industry, we need a diverse team to help us do it. We also believe that inclusivity drives innovation, strengthens our people , improves our service , and raises our excellence . Our success is rooted in creating environments that reflect and celebrate the diverse communities in which we operate and serve, and this is the reason we are committed to amplifying voices from all different backgrounds. Equal Opportunity Employer Oak View Group is committed to equal employment opportunity. We will not discriminate against employees or applicants for employment on any legally recognized basis (“protected class”) including, but not limited to veteran status, uniform service member status, race, color, religion, sex, national origin, age, physical or mental disability, genetic information, or any other protected class under federal, state, or local law. #J-18808-Ljbffr