Marketing Manager, Herman Miller Gaming
1 month ago
Why join us?
Our purpose is to design for the good of humankind. It's the ideal we strive toward each day in everything we do. Being a part of HermanMiller means being a part of something larger than your work team, or even your brand. We are redefining modern for the 21st century. And our success allows HermanMiller to support causes that align with our values, so we can build a more sustainable, equitable, and beautiful future for everyone.
At MillerKnoll, our unique culture represents the collective attitudes, ideas, and experiences of the people who work here. We focus on protecting the environment, impacting our communities, exceeding the expectations of our customers through high-quality products, and championing diversity in all areas of the business, and together we are on a journey toward a better world. Design for the good of humankind.
The Role
Reporting to the Head of Marketing and Partnerships of Herman Miller Gaming, and as a key member HMG Marketing Team - this role will be instrumental in helping build HMG into the premier endemic brand within the gaming community by developing effective marketing campaigns that connect us with the consumer while helping us advance our business objectives.
This position offers a wide scope of responsibilities including brand building, product positioning, creative & social content development, and global/regional market alignment. You will be joining a small team of passionate gamers and marketers who not only develop the strategies but also have the capabilities to execute on the vision.
The ideal candidate for this role embodies a deep passion for gaming alongside outstanding product marketing expertise. They should possess a track record of successfully spearheading marketing campaigns and have the capability to inspire and collaborate across various departments within a sizeable organization. This role offers a distinctive opportunity for someone to leave a significant imprint on the ultimate marketing outcomes and actively contribute to shaping how that work gets done.
What You'll Do
- Develop market positioning and strategic plans to attain commercial objectives
- Spearhead creative marketing campaigns from ideation through to execution to captivate gamers worldwide
- Guide creative development of brand assets and campaigns that deeply connect with the gaming community
- Drive 360-degree omnichannel strategy encompassing social media, email, PR, paid and influencer marketing channels
- Enhance internal marketing workflows to optimize ROI
- Drive coordination and alignment with global retail marketing teams for international alignment
You
- Minimum of 5 years in product marketing experience
- High-attention to detail and strong orientation towards processes
- Exceptional communication, collaboration and organizational skills
- Expert-level understanding of the gaming market
- Self-Motivated & Entrepreneurial - knows how to work stuff out & get stuff done, is fast & nimble
- Experience creating/producing social content and engaging with the gaming community
- Exhibit influence within a complex, matrixed organization with a knack for gaining cross-functional buy-in and fostering a shared vision
- Ready to take the lead, inspire creativity, and effectively engage with multiple partners
- Experience in Retail segments is highly desirable
- Aligned with our values of being better together, being extraordinary & difference makers - and our purpose, design for the good of humankind
Who We Hire?
Simply put, we hire everyone. HermanMiller is comprised of people of all abilities, gender identities and expressions, ages, ethnicities, sexual orientations, veterans from every branch of military service, and more. Here, you can bring your whole self to work. We're committed to equal opportunity employment, including veterans and people with disabilities.
MillerKnoll complies with applicable disability laws and makes reasonable accommodations for applicants and employees with disabilities. If reasonable accommodation is needed to participate in the job application or interview process, to perform essential job functions, and/or to receive other benefits and privileges of employment, please contact MillerKnoll Talent Acquisition at careers_help@millerknoll.com.
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