Assistant Manager of Marketing

1 month ago

Parsippany, United States Synerfac Full time

The Assistant Manager of Marketing works closely with the Marketing Manager, other firm leadership, outside vendors, and consultants to implement the marketing strategy of the firm.

*Essential Duties and Responsibilities include the following. Other duties may be assigned.
*Create and edit polished graphic assets and engaging copy for use across a wide variety of social media channels, posts, videos, and websites
*Manage social and Google Analytics, SEO, and PPC advertising
*Collaborate with Senior Marketing Manager and other firm leadership to create marketing and advertising material (e.g., brochures, newsletters, resumes, case studies, testimonials, etc.)
*Manage social media accounts including researching topics and creating copy and images
*Contribute to creation of assets for internal branding initiatives and campaigns
*Apply editor-level grammar, spelling, to communications and marketing materials
*Ensure website is up to date with relevant content and design
*Collaborate with vendors, as needed, to ensure branding meets standards
*Develop presentations to market new and existing products and services
*Collect and analyze data to evaluate the effectiveness of marketing efforts
*Supervise database of client contact information and distribution lists, to further marketing activities
*Evaluate, coordinate, and execute sponsorship opportunities
*Identify award opportunities and manage the application process
*Prepare, attend, and assist with conventions, career fairs, and similar events
*Develop, coordinate, and execute email and paper mailing campaigns
*Supervise Marketing Assistant/Intern, if required
*Manage marketing administrative tasks to ensure the accurate and timely completion of initiatives
*Help facilitate requests and asset distribution with internal teams where appropriate
*Participate in professional development opportunities to develop strategic marketing knowledge and experience
*Organize and oversee monthly business development meetings and encouraging employee involvement
*Plan networking opportunities, manage list of attendees

Job Requirements

*Bachelor's degree in Business, Marketing, or related field.
*Five years or more of experience in a related field.
*Proficient Adobe skillset, focused on Illustrator and Photoshop
*Proficient in managing SEO, web analytics, and social analytics

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