Marketing Specialist
4 weeks ago
Benefits:
401(k)
401(k) matching
Bonus based on performance
Competitive salary
Dental insurance
Employee discounts
Opportunity for advancement
Paid time off
Vision insurance
Marketing Specialist at The Learning Experience are responsible for growing the center enrollment by aggressively marketing the center in the community through grass root efforts, social media marketing, corporate marketing, and participation in in-house and community events. Qualified candidate must possess exceptional social media and sales skills, in addition to motivation and drive to achieve desired results.
Role Responsibilities:
BUSINESS MARKETING
Executes marketing brand campaigns within the center
Implements local grass root marketing activities to generate leads
Represents company in community events to generate leads
Oversees Work and Family program- building new relationships with community and business leaders (Housing Communities, Chamber of Commerce, Local Businesses)
Effectively uses social media channels for parent engagement and retention
Nurtures leads through scheduling and conducting tours; follows up with potential families to secure enrollment.
Leads tours, highlighting key features of our brand and the center and maintains strong connections with potential customers
Has a strong understanding of the childcare offerings within the community
Maintains the lead tracking portal and customer database
Coordinates the registration process and maintains customer and employee information in center systems
Responsible for communications to families (i.e. billing, newsletters)
Plans and manages budget for “parent pleasers”
Qualifications:
3+ years’ experience in marketing - cross-industry experience is welcome, childcare marketing is preferred
Demonstrated leadership ability with a minimum of 2+ years of experience in a customer-facing sales setting
Ability to leverage data to understand the business and make decisions
Bachelor’s degree preferred
This franchise is independently owned and operated by a franchisee. Your application will go directly to the franchisee, and all hiring decisions will be made by the management of this franchisee. All inquiries about employment at this franchisee should be made directly to the franchise location, and not to The Learning Experience Corporate.
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