Head of Brand Marketing

4 weeks ago


New York, United States 24 Seven Talent Full time

Role:

Our client is a growing health and wellness brand looking for an experienced Head of Brand Marketing to lead their brand strategy and marketing initiatives.

Responsibilities:

  • Develop and execute the overall brand strategy
  • Execute integrated marketing campaigns to build brand awareness and drive engagement.
  • Partner with creative teams to develop compelling content
  • Develop integrated marketing campaigns across multiple channels, including digital, social media, PR, partnerships, and offline activations.
  • Conduct market research and analysis to identify key insights and opportunities.
  • Manage the brand marketing budget.
  • Maintain strong relationships with external partners, agencies, and vendors.
  • Mentor the brand marketing team, fostering a culture of creativity and collaboration.

Qualifications:

  • 8+ years of experience in brand marketing
  • DTC experience required**


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