Paid Search Specialist Remote

2 weeks ago


Dallas, United States US Tech Solutions Full time

Location: Irvine, CA - Remote Option - May require occasional travel if located outside of Los Angeles/Orange County area

Top Skills, Experience and Education Required Bachelor’s degree

in Marketing Business or related field 4+ years

of experience in

Paid Search Campaign management Deeply versed in

planning, buying, and optimizing in Search platforms Proficiency in

Google Ads, Bing Ads, SA360 and Campaign Manager, Excel and Power Point

Job Description Client’s

Digital Media Optimization

Team is looking for individual who will oversee the

Paid search accounts

managed by our

agency partners . The

Paid Search Specialist

is a

hands-on SEM expert

that will be responsible for

analyzing data and developing strategic optimizations

and recommendations within

Paid Search platforms . In this role, you use your expertise to help Client increase overall

revenue and ROI of paid advertising.

Primary Responsibilities Act as

Paid Search subject matter expert

by driving continued innovation and industry best practices for Client brands Monitor and analyze campaign

performance, provide insights and strategic recommendations based on

campaign results . Perform ongoing paid keyword discovery, expansion

and provide optimization opportunities Monitor bid adjustments and optimal spend across

different channels and keywords. Prepare monthly reports, identify issues and provide insights and recommendations to

enhance Paid Search tactics Build and maintain strong external relationships with

agency partners, vendors and internal cross functional teams Stay current on industry updates, tools, trends and findings. Incorporate those learnings and new opportunities where possible.

Essential Skills and Qualifications Deeply versed in

planning, buying, and optimizing in Search platforms . Ability to prioritize high volume of work across all the business functions to focus on delivery and driving measurable impact

Proficiency in Google Ads, Bing Ads, SA360 and Campaign Manager Strong analytical skills with an ability to derive actionable insights from data. Advanced Excel skills

with ability to

create pivot tables and perform v-lookups Pharma or healthcare experience

is a plus Google Ads and SA360 certification Intermediate knowledge of MS Office

(Word, Excel and PowerPoint)

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