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Social Intelligence Specialist
1 month ago
Major Atlanta based airline
Job Description
Role: Social Intelligence Specialist
Duration: ASAP through December 2025
Location: Atlanta based candidates will be prioritized Ideally 2-3 days/week in the Atlanta office, the other days can be remote. If a candidate is not local to Atlanta, they will need to plan to travel to Atlanta every 4-6 weeks and as needed.
Hours/wk: 40
Hourly Rate: TBD *will update once budgets are locked*
This will be a W2 Engagement
Background Check Required
Benefits available. Click here to learn more
Rosie Rules Please read before accepting a project
Job Description:
The airline is seeking a seasoned, intellectually curious, data-driven, and self-starting team member to help shape our social analytics and marketing intelligence capabilities. The Social Intelligence Senior Specialist will support the Marketing Insights and Analytics Team and play a critical role in servicing social intelligence and reporting needs to stakeholders across the enterprise.
The successful candidate will possess strong analytical acumen, as well as a deep-rooted passion for keeping up with the social landscape and cultural zeitgeist. The Senior Specialist will work closely with our analytics team to provide data-backed insights, drive a deeper understanding of the airline's customers, and deliver actionable trends for stakeholders impacting marketing strategies and capabilities across the enterprise.
Responsibilities
•Analyze conversations across social and digital platforms, craft stories with data and produce actionable insights relevant to the airline and the broader travel landscape.
•Leverage third-party tools for social listening and to compile audience, content, brand, and industry trend analyses.
•Work closely with the Marketing Insights and Analytics team on measurement plans and campaign reporting, as well as gathering insights for brief development.
•Create customized data visualizations and dashboards to inform on real-time opportunities, trending conversations, as well as issues or threats.
•Continuously evaluate emerging social platforms, as well as current and new consumer intelligence platforms to identify data gaps and areas of opportunity.
•Partner and communicate with cross-functional stakeholders to identify opportunities and build programs to enhance marketing performance and the overall customer experience.
•Support wider data democratization and social intelligence efforts across the enterprise.
Qualifications
•5+ years of experience supporting social media or analytics on behalf of a fortune 500 consumer brand or agency partner.
•An analytically curious mind with enthusiasm about story telling with data, with the ability to uncover insights and communicate them in a clear, concise manner.
•Strong strategic understanding of social listening and data analysis from a business perspective and experience both sourcing and analyzing data from listening tools (Netbase Quid preferred).
•Impeccable written and verbal communication skills with a keen eye for detail.
•Proven project management and organizational skills, with ability to identify and implement ideas in fast-paced environments.
•Ability to move seamlessly between big strategic thinking and tactical execution and juggle challenging priorities Diplomacy, positivity, keen problem-solving, critical thinking, and the ability to receive and deliver constructive criticism Strategic, solutions-oriented approach and ease working collaboratively across teams.
•Strong team orientation and relationship-building skills; predisposition to seek and integrate diverse viewpoints.
•Ability to work in Atlanta office at a minimum of 1-2 days per week.
Additional Information
We Are Rosie provides strategic consulting and talent solutions for the marketing industry. We partner with more than 200 of the world's biggest brands and agencies to help them solve unique marketing challenges with the best people, swiftly and at scale. Founded by former advertising executive Stephanie Nadi Olson in 2018, We Are Rosie is on a mission to redefine how marketing works, with an inclusive, human-centric approach that's better for business and better for marketers. Our company has been recognized as an industry trailblazer and earned many accolades, including being named to the 2023 Global Top 100 Inspiring Workplaces, the Inc. 5000 2022, and Adweek's Fastest Growing Agencies in 2021.
We Are Rosie is an equal opportunity employer. We do not discriminate on the basis of race, color, religion, age, national origin, ancestry, physical or mental disability, medical condition, pregnancy, genetic information, gender, sexual orientation, gender identity or expression, veteran status, marital status, or any other status protected under federal, state, or local law.
