Marketing - Manager I
3 weeks ago
The Duracell North America Marketing team is looking for a passionate, fire-driven individual to join its Brand Communications team. Do you usually take the road less traveled? Do you get excited about unearthing rich consumer insights that lead to kick-ass creative? Are you driven by the relentless pursuit of catching lightning in a bottle? Then this job is for you. Reporting to the Associate Brand Director the Marketing Manager provides tactical support for the development and execution of Brand Communications marketing campaign.
Essential Duties & Responsibilities include (but is not limited to):
Assist with executing the integrated marketing plan, ensuring consistency with brand strategy and brand communication plan
Assist with the development of campaign creative: coordinating with internal stakeholders, agency counterparts for review and approvals
Lead the tactical execution of Duracell's social platforms in line with brand objectives and marketing plans
Act as a brand champion for all social media and e-commerce activation
Support the Associate Brand Director across daily brand activities
Manage projects from planning stage to execution and final assessment to achieve brand objectives
Analyze brands and market trends and recommend actions to be taken
Regularly monitor, track and report on IRI Market Data that could potentially lead to specific tactics or changes in strategies
Qualifications:
Prior experience in CPG marketing & advertising. Ideally, at least 4+ years' experience (2 on brand side)
Prior experience managing creative agencies/Agencies of Record. Ideally, 2+ years.
Exceptional communication skills to effectively work with peers and agency partners.
Must be able to travel when needed to meetings, advertising productions, summits, trainings etc. (On avg. 20-25% of time)
Microsoft Office Suite proficiency is required.
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