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Sales Associate I
1 month ago
The Sales Associate role is an integral part of the store's overall success and efficiency, demanding direct attention to our brand commitment when servicing customers and driving results. Responsible for upholding Coach's Service and Selling Models, creating a positive first impression, building ongoing customer relationships through a personalized experience, and leaving a positive, lasting impression.
SALES FLOOR:
Understands organizational objectives and makes decisions that align with Company priorities
Takes ownership and is committed to delivering results, while remaining actively aware of personal and store metrics; and creates personal sales and clienteling strategies in partnership with the management team
Creates short- and long-term strategies to achieve personal metrics and performance goals
Takes ownership of personal survey results and creates plans to improve and overcome areas of opportunity
Represents Coach as a brand ambassador
Demonstrates Coach's Selling and Service expectations at all times
Understands changes in the local market with potential impact on business performance and supports the execution of local sales strategies and tactics
Drives business through sales strategies, clienteling, sourcing new customers, and maintaining ongoing productive relationships with customers
Creates positive impressions with customers by bringing the best self to work through attire consistent with Coach's Guide to Style
Builds credibility and trust as a personal fashion advisor by communicating fashion awareness and a strong knowledge of competition
Provides in-depth product knowledge, including features, benefits, current offerings, and overall product value
Remains aware and is clearly able to communicate current pricing and promotional strategy to customers
Discusses product features and builds the sale by leveraging cross-selling skills and abilities
Cross-sells and encourages beneficial product add-ons that relate to the customer's shopping needs
Sensitive to customers' needs and tailors the approach by reading cues
Attends to the unique and individual shopping needs of each customer
Works with multiple customers simultaneously and breaks away as appropriate
Follows up with customers consistently and genuinely to influence/close the sale
Flexes personal selling techniques to contribute to overall store financial results
Builds lasting and loyal relationships with customers
Leverages Coach's tools and technology to support relationship building and clienteling efforts
Creates enthusiasm and positivity for a shared vision and mission
Promotes and endorses a team selling environment
Fosters an environment of teamwork, trust, and collaboration with internal and external customers
Remains solution-oriented; is adaptable and flexible to changing business and store needs
Welcomes feedback and adapts behaviors as appropriate
Maintains a calm and professional demeanor at all times
OPERATIONS:
Ensures all daily tasks are completed without negatively impacting service or Coach standards
Completes daily operational tasks including maintaining the store (sales floor and backroom), cash wrap, and visual merchandising to Coach standards consistently and in a timely manner
Maintains a clean and tidy selling floor at all times
Adheres to all applicable retail policies and procedures including POS, Operations, and Asset Protection procedures
Replenishes inventory on the sales floor as needed
Supports Store Inventory Process by processing shipment, stocking shelves, replenishing the sales floor, maintains strong organizational standards as it relates to product both in the stockroom and on the sales floor
Supports cash-wrap when needed to process purchases, returns, and exchanges
Efficiently processes customer transactions: Purchase, Return, Exchange, Found Order, etc.
Effectively helps to prepare the store by organizing functional areas, performs routine cleaning, maintains strong organizational standards, and maintains visual merchandising expectations
Competencies required:
Drive For Results: Can be counted on to exceed goals successfully. Is consistently one of the top performers. Very bottom line oriented. Steadfastly pushes self and others for results
Customer Focus: Is dedicated to meeting the expectations and requirements of internal and external customers. Gets first-hand customer information and uses it for improvements in products and services
Creativity: Comes up with a lot of new and unique ideas. Easily makes connections among previously unrelated notions. Tends to be seen as original and value-added in brainstorming settings
Interpersonal Savvy: Relates well to all kind of people up down and sideways. Inside and outside the organization. Builds rapport. Builds constructive and effective relationships
Learning on The Fly: Learns quickly when facing new problems. A relentless and versatile learner. Open to change. Analyzes both successes and failures for cues to improve, experiments and will try anything to find solutions
Perseverance: Pursues everything with energy, drive and a need to finish. Seldom gives up on anything before finishing, especially in the face of resistance or setbacks
Dealing with Ambiguity: Can effectively cope with change. Can shift gears comfortably. Can decide to act without having the total picture. Does not get upset when things are up in the air
Additional Requirements:
Experience: 1-3 years of previous sales experience, preferably in a luxury retail service environment. Possesses current knowledge of fashion trends and competition in the marketplace.
Education: High school diploma or equivalent; college degree preferred.
Technical: Knowledge of cash register systems, basic computer skills (including the ability to use iPad/laptop, Mobile POS and Internet), utilize walkie talkie, understand and read price and product release sheets.
Physical: Ability to execute at a fast pace. Ability to communicate effectively with customers and team. Ability to maneuver the sales floor, sales shelves, and stock room; climbing, bending, and kneeling are required. Ability to frequently lift and carry up to 25 pounds and, at times, lift and carry product/cartons up to 50 pounds to process product shipment/transfers.
Schedule: Ability to meet Coach Scheduling & Availability Expectations, including the ability to work a flexible schedule, including nights, weekends, and holidays high retail traffic and sales days including but not limited to the day after Thanksgiving, Memorial Day, Christmas Eve, Mother's Day, etc.
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