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Defense Marketing Specialist

4 months ago

Washington, United States Booz Allen Hamilton Full time

Are you passionate about helping organizations reach growth goals through integrated marketing campaigns? The Global Defense Sector marketing team is looking for candidates to lead marketing projects for key campaigns, working as an integrated marketing strategist to help define and implement marketing initiatives to advance brand awareness, elevate thought leadership, and generate engagement and demand from external clients and influencers. In this role, you will collaborate with business leaders, Corporate Affairs partners, and colleagues across strategy and employee engagement teams to execute multifaceted strategic marketing campaigns. Work with us as we lead change in the U.S. Defense Community. Join us. The world can’t wait. You Have: 7+ years of experience in a marketing role performing various activities, including messaging, target audience segmentation, and crafting integrated and digital-first marketing campaigns Experience executing against defined strategic marketing campaign, deliver tactics including messaging, visual identity, content creation, advertising, social media, and other tactics, occasionally including event marketing Experience measuring impact of marketing tactics and recommending alternative strategies to achieve campaign goals Experience collaborating across teams to successfully deliver on campaign goals Experience working with or within complex organizations with multiple stakeholders and building relationships of influence with diverse groups and senior leaders Experience in fast-paced, high-visibility role Experience with project management, managing multiple, complex projects concurrently Ability to pay attention to detail Nice If You Have: Experience with business to government (B2G) marketing, specifically to the U.S. federal defense government Experience managing budgets, purchasing, and expense reports Experience with end-of-funnel marketing for the public sector, including product marketing and capture support Possession of excellent relationship building, prioritization, time management, leadership, and collaboration skills Possession of excellent oral and written communication skills Grow With Us Your growth matters to us—that’s why we offer a variety of ways for you to develop your career. With professional and leadership development opportunities likeupskilling programs , tuition reimbursement, mentoring, and firm-sponsored networking, you can chart a unique and fulfilling career path on your own terms. A Place Where You Belong Diverse perspectives cultivate collective ingenuity.Booz Allen’s culture of respect, equity, and opportunity

means that, here, you are free to bring your whole self to work. With an array of business resource groups and other opportunities for connection, you’ll build your community in no time. Ourcomprehensive benefits package

includes wellness programs with HSA contributions, paid holidays, paid parental leave, a generous 401(k) match, and more. With these benefits, plus the option for flexible schedules and remote and hybrid locations, we’ll support you as you pursue a balanced, fulfilling life—at work and at home. Your Candidate Journey At Booz Allen, we know our people are what propel us forward, and we value relationships most of all.Here, we’ve compiled a list of resources

so you’ll know what to expect as we forge a connection with you during your journey as a candidate with us. Compensation At Booz Allen, we celebrate your contributions, provide you with opportunities and choices, and support your total well-being. Our offerings include health, life, disability, financial, and retirement benefits, as well as paid leave, professional development, tuition assistance, work-life programs, and dependent care. Our recognition awards program acknowledges employees for exceptional performance and superior demonstration of our values. Full-time and part-time employees working at least 20 hours a week on a regular basis are eligible to participate in Booz Allen’s benefit programs. Individuals that do not meet the threshold are only eligible for select offerings, not inclusive of health benefits. We encourage you to learn more about our total benefits by visiting the Resource page on our Careers site and reviewing Our Employee Benefits page. Salary at Booz Allen is determined by various factors, including but not limited to location, the individual’s particular combination of education, knowledge, skills, competencies, and experience, as well as contract-specific affordability and organizational requirements. The projected compensation range for this position is $75,600.00 to $172,000.00 (annualized USD). The estimate displayed represents the typical salary range for this position and is just one component of Booz Allen’s total compensation package for employees. This posting will close within 90 days from the Posting Date.

Defense Marketing Specialist

The Opportunity: Are you passionate about helping organizations reach growth goals through integrated marketing campaigns? The Global Defense Sector marketing team is looking for candidates to lead marketing projects for key campaigns, working as an integrated marketing strategist to help define and implement marketing initiatives to advance brand awareness, elevate thought leadership, and generate engagement and demand from external clients and influencers. In this role, you will collaborate with business leaders, Corporate Affairs partners, and colleagues across strategy and employee engagement teams to execute multifaceted strategic marketing campaigns. Work with us as we lead change in the U.S. Defense Community. Join us. The world can’t wait. You Have: 7+ years of experience in a marketing role performing various activities, including messaging, target audience segmentation, and crafting integrated and digital-first marketing campaigns

Experience executing against defined strategic marketing campaign, deliver tactics including messaging, visual identity, content creation, advertising, social media, and other tactics, occasionally including event marketing

Experience measuring impact of marketing tactics and recommending alternative strategies to achieve campaign goals

Experience collaborating across teams to successfully deliver on campaign goals

Experience working with or within complex organizations with multiple stakeholders and building relationships of influence with diverse groups and senior leaders

Experience in fast-paced, high-visibility role

Experience with project management, managing multiple, complex projects concurrently

Ability to pay attention to detail

Bachelor's degree

Nice If You Have: Experience with business to government (B2G) marketing, specifically to the U.S. federal defense government

Experience managing budgets, purchasing, and expense reports

Experience managing vendors

Experience with end-of-funnel marketing for the public sector, including product marketing and capture support

Possession of excellent relationship building, prioritization, time management, leadership, and collaboration skills

Possession of excellent oral and written communication skills

Create Your Career: Grow With Us Your growth matters to us—that’s why we offer a variety of ways for you to develop your career. With professional and leadership development opportunities likeupskilling programs , tuition reimbursement, mentoring, and firm-sponsored networking, you can chart a unique and fulfilling career path on your own terms. A Place Where You Belong Diverse perspectives cultivate collective ingenuity.Booz Allen’s culture of respect, equity, and opportunity

means that, here, you are free to bring your whole self to work. With an array of business resource groups and other opportunities for connection, you’ll build your community in no time. Support Your Well-Being Ourcomprehensive benefits package

includes wellness programs with HSA contributions, paid holidays, paid parental leave, a generous 401(k) match, and more. With these benefits, plus the option for flexible schedules and remote and hybrid locations, we’ll support you as you pursue a balanced, fulfilling life—at work and at home. Your Candidate Journey At Booz Allen, we know our people are what propel us forward, and we value relationships most of all.Here, we’ve compiled a list of resources

so you’ll know what to expect as we forge a connection with you during your journey as a candidate with us. Compensation At Booz Allen, we celebrate your contributions, provide you with opportunities and choices, and support your total well-being. Our offerings include health, life, disability, financial, and retirement benefits, as well as paid leave, professional development, tuition assistance, work-life programs, and dependent care. Our recognition awards program acknowledges employees for exceptional performance and superior demonstration of our values. Full-time and part-time employees working at least 20 hours a week on a regular basis are eligible to participate in Booz Allen’s benefit programs. Individuals that do not meet the threshold are only eligible for select offerings, not inclusive of health benefits. We encourage you to learn more about our total benefits by visiting the Resource page on our Careers site and reviewing Our Employee Benefits page. Salary at Booz Allen is determined by various factors, including but not limited to location, the individual’s particular combination of education, knowledge, skills, competencies, and experience, as well as contract-specific affordability and organizational requirements. The projected compensation range for this position is $75,600.00 to $172,000.00 (annualized USD). The estimate displayed represents the typical salary range for this position and is just one component of Booz Allen’s total compensation package for employees. This posting will close within 90 days from the Posting Date.

Work Model Our people-first culture prioritizes the benefits of flexibility and collaboration, whether that happens in person or remotely. If this position is listed as remote or hybrid, you’ll periodically work from a Booz Allen or client site facility. If this position is listed as onsite, you’ll work with colleagues and clients in person, as needed for the specific role. EEO Commitment We’re an equal employment

opportunity/affirmative

action employer that empowers our people to fearlessly drive change – no matter their race, color, ethnicity, religion, sex (including pregnancy, childbirth, lactation, or related medical conditions), national origin, ancestry, age, marital status, sexual orientation, gender identity and expression, disability, veteran status, military or uniformed service member status, genetic information, or any other status protected by applicable federal, state, local, or international law.

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