Director of Marketing

1 week ago


Lawrence, United States Oceanhondabrockton Full time

The University Press of Kansas is a leading university press in America's Heartland with a long history of publishing well-regarded scholarly books and regional titles. The new Director of Marketing will lead the ongoing transformation of the marketing department and substantially contribute to the future of the Press.

The Director of Marketing oversees all marketing efforts for a list of 40-50 scholarly, trade, and regional books per year. The person in this position is responsible for directing and executing all aspects of marketing, including strategic planning, title and series planning, publicity, advertising, digital and social media marketing, and event marketing. The Director of Marketing oversees a staff of two full-time employees, one part-time student intern, and is a member of the Press's senior management team, reporting to the Director of the Press.

Directing the marketing operation is primarily focused on selling more books. This focus drives all planning and execution, team and author collaboration, staff development and process improvement, and how budgets and spending are measured. The Director of Marketing is responsible for frontlist and backlist sales and various sales-related KPI's developed in collaboration with the Director of the Press each fiscal.

Ideally, the position is on-site, but hybrid or remote options are available for well qualified candidates.

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