Director of Marketing

4 weeks ago

Mesa, United States Chick-fil-A Full time

Vision
The Director of Marketing is a leader in the restaurant dedicated to executing strategies
that expand our influence beyond the walls of our restaurant. Our Purpose, Mission,
and Values will guide your intentional focus on reaching new customers through various
avenues. Connecting with everyone in our local communities to educate them about
our offerings and inspiring them with what we stand for is your ultimate goal.
Marketing Responsibilities
•Create a monthly Marketing business plan.
•Submit weekly objectives to Executive Leadership for review.
•Coordinate regular communication with all staff members on Marketing efforts.
•Maintain an open & flexible schedule to work any daypart in conjunction with
business needs.
•Work in any position, as needed, to satisfy business needs.
•Supervise all social media accounts.
•Ensure local marketing aligns with corporate brand standards.
•Actively pursue relationships with businesses, churches & schools within the
community.
•Create and share ways Chick-fil-A Stapley can inspire care in the community.
•Supervise all catering orders for proper execution.
•Communicate effectively, share ideas, & take a positive approach to all
situations.
•Coordinate In-Restaurant Events.
•Ensure the Cow is present at local events.
•Demonstrate a full understanding of Spotlight and utilization of its functions.
•Hold all team members accountable to all policy standards. For example:
timeliness, grooming, cell phone use, uniforms etc.
•Ensure disciplinary action is administered fairly and consistently.

Success Measurements
We will know the Director of Marketing is successful upon attaining the following:
•100% of staff members can recite the company Purpose, Mission and Values.
•100% of staff know and can speak to current & upcoming promotions.
•Catering revenue is up 50% YOY.
•Social media followers and engagements increase month over month.
•Product promotions exceed set sales budgets.
•Monthly marketing budget is not exceeded.
•Growth in customer base within our Spotlight
•Staff retention is 55%

Compensation: $23.00 per hour

A job at Chick-fil-A is more than just a job. It's a stepping-stone to a successful future in the world of business. Here are some of the great benefits of working at Chick-fil-A:

Competitive Pay
Along with a competitive paycheck, you will work in a nurturing environment where you will learn valuable business and people skills.

Flexible Hours
You probably have commitments to your family, friends, school or sports teams. We will try to arrange your work schedule around them.

Closed Sundays
All Chick-fil-A restaurants are closed on Sundays so you can have a day off to spend with family and friends.

No Experience Is Necessary
We are looking for friendly, enthusiastic people who enjoy serving customers. We will teach you everything else you need to know.

College Scholarships
At Chick-fil-A, we believe everyone deserves an education. We offer Leadership Scholarships to eligible employees who qualify.

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