Crisis Communications and Reputation Management Director

4 weeks ago


Nashville, United States Wellpath Full time

You Matter:

Make a difference every day in the lives of the underserved
Join a mission driven organization with a people first culture
Excellent career growth opportunities


Join us and find a career that supports:
Caring for overlooked, underserved, and vulnerable patients
Diversity, equity, inclusion, and belonging
Autonomy in a warm team environment
Growth and training

Perks and Benefits
In addition to comprehensive benefits including medical, dental, vision, paid time off, and 401k, we foster a work, life balance for team members and their family to support physical, mental, and financial wellbeing including:
DailyPay, receive your money as you earn it
Tuition Assistance and dependent Scholarships
Employee Assistance Program (EAP) including free counseling and health coaching
Company paid life insurance
Tax free Health Spending Accounts (HSA)
Wellness program featuring fitness memberships and product discounts
Preferred banking partnership and discounted rates for home and auto loans

*Eligibility for perks and benefits varies based on employee type and length of service.

Why Us:

Now is your moment to make a difference in the lives of the underserved.
If there is one unifying characteristic of everyone on our team, it is the deep desire to make a difference by helping society's most vulnerable and often overlooked individuals. Every day we have the distinct honor and responsibility to show up with non-judgmental compassion to provide hope and healing to those who need it most. For those whose calling it is to serve others, now is your moment to join our mission to provide quality care to every patient with compassion, collaboration, and innovation, to live our mantra to Always Do The Right Thing, and to collectively do our part to heal the world, one patient at a time.

How you make a difference:

As the Senior Director of Crisis Communications and Reputation Management, you will lead the development and execution of effective crisis communication strategies, leveraging exceptional communication skills and strategic acumen to navigate high-pressure situations. Your role will involve proactively managing and mitigating reputational risks, ensuring transparent communication during enterprise issues, and safeguarding the organizations brand and reputation through the development and execution of proactive reputation management campaigns and crisis playbooks. Additionally, you will provide senior leadership to the communications team, guide media relations, and collaborate closely with Government Affairs, Legal, and Executive teams to ensure the quality of communications with internal and external stakeholders.

Key Responsibilities:
  • Develop and implement comprehensive crisis communication strategies, addressing potential risks across multiple contracts while ensuring compliance with client communication requirements.
  • Execute crisis communication protocols and processes, conducting risk assessments and simulations to enhance preparedness for healthcare crises.
  • Build and maintain strong relationships with healthcare media outlets, journalists, and influencers to shape narratives and manage inquiries during crises.
  • Collaborate with internal and external stakeholders, providing transparent updates and addressing concerns to maintain trust.
  • Craft clear, empathetic messaging for internal and external audiences, adapt messaging based on situations, and conduct post-crisis analysis for continuous improvement.


Qualifications & Requirements:

Education

  • Requires a BA/BS degree in Public Relations, Journalism, Communications, or a related area

Experience

  • 7-10 years of related experience with issues management and crisis communication, with a strong focus on the healthcare industry; or any combination of education and experience, which would provide an equivalent background.


We are an Equal Employment Opportunity / Affirmative Action Employer:

We celebrate diversity and are committed to creating an inclusive environment for all employees.

We encourage you to apply If you are excited about a role but your experience doesnt seem to align perfectly with every element of the job description, we encourage you to apply. You may be just the right candidate for this, or one of our many other roles.

Deadline to apply to this position is contingent upon applicant volume. Those positions located in Colorado will have a specific deadline posted in the job description.



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