Field Marketing Associate

3 weeks ago

Elgin, United States HARTING Technology Group Full time
Join HARTING A leader in connectivity products and custom solutions.....

We are seeking a Field Marketing Associate (hybrid, based in Elgin, Illinois) to be responsible for driving top of funnel lead and marketing-influenced pipeline growth through virtual & hybrid events, webinars, in-person customer events and industry tradeshows.

With our ever-evolving industrial connectivity solutions and B2B customers in OEM and Distribution, our marketing function continues to evolve engaging customers in a range of hands-on and virtually immersive interactions.

To succeed in this role, you will be highly driven to:
  • Responsible for oversight of all HARTING US marketing events including in-person industry Trade Shows (~5 per year), hosted Roadshow Tour truck events at customer and distributor locations, and a growing number of virtual - live or on-demand - events shot from our Elgin 'Digital Experience Center' studio.
  • Is go-to-source for HARTING Roadshow Tour which includes scheduling and other coordination with sales team account leaders.
  • Participates in the logistics and planning of events including, tradeshows, conferences, open houses, trainings and other marketing events. Assists with pre- and post -event communications.
  • Work closely with Industry Segment Managers, Product Managers, and Sales Team leaders as the primary stakeholders representing HARTING with customers in these event settings.
  • Develop pre- and post- event marketing strategies to maximize engagement and conversion rates with registered attendees.
  • Enable sales team with tools and establishing processes including efficient sample and local trade show management.
  • Bring new and innovative ideas to the execution of events, raising the bar for the impact they have: driving customer engagement, brand affinity, and driving measurable pipeline and revenue.
Skills and experience to thrive in this role:
  • Bachelor's degree in Marketing or related field; or equivalent combination of education and experience (degree preferred)
  • Minimum of one year experience in Marketing (preferably with experience executing virtual and/or in person events)
  • Self-motivated, takes the initiative, but knows when to ask questions.
  • Must be able to work independently as well as part of a team.
  • Ability to work on many projects simultaneously.
  • Strong attention to detail.
  • Ability to communicate effectively, both written and orally.
  • Adjust to fluctuating workload and deadlines.
  • Manage time and resources; establish priorities.
  • Travel up to 20% required.
HARTING Americas is a subsidiary of HARTING Technology Group, a German-based global leader in industrial connectivity solutions. We develop, manufacture, and sell the world's most durable and reliable products and solutions for use in Machinery & Robotics, Automation Devices, Rail & Transportation, Intralogistics & Conveyor Systems, Energy, and Datacenter market segments.

As a third generation, family-owned company, with over 75 years of history, we continue to create value and shape the future with technologies for people . You will discover that we work hard - to fulfill our personal, company, and customer goals, and in our commitment to our community with our holiday drives and our paid VTO (Voluntary Time Off). You will also discover that we like to have fun - like when we celebrate the holidays, host theme days and sweater parties, prost to Oktoberfest, and much more

Visit us on LinkedIn

HARTING USA offers an attractive total compensation package and employee benefits, including:
  • 21 days PTO (Paid Time Off) to start - quickly earn more PTO as you stick with us (36 days max)
  • Medical, dental, and vision - several Blue Cross Blue Shield plan options to choose from
  • Company-sponsored life, AD&D, and short- and long-term disability - at no cost to employee
  • Paid parental leave, tuition and fitness reimbursement, and a hybrid working policy
  • 401(k) with a 4% dollar-for-dollar match - fully vested upon eligibility


Tags: "events marketer" "marketing associate" "ev ents marketing" "B2B Mark eting" "Events & Promotions Specialist" Events and Promotions Specialist" "Marketing and Events Coordinator" "Marketing Events Specialist" "Event Marketing Coordinator" "B2B Marketing Event Specialist" "event planner" "event coordinator"

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