Copywriter

1 month ago

New York, United States Fair Harbor Full time
About Fair Harbor

Summer is more than a passing season-it's a sense of ease and freedom that's threaded throughout our lives all year long. Founded in 2014 by entrepreneur siblings Jake and Caroline Danehy, Fair Harbor embraces that summer feeling, and transforms upcycled plastic bottles into timeless, ultra-soft apparel for the beach and beyond. By thoughtfully designing for maximum comfort and keeping waste out of the water, Fair Harbor helps you enjoy the places you love while protecting them, too.

About The Role

REPORTS TO: Art Director

LOCATION: New York, NY

The Copywriter position will work in lockstep with our Chief Brand Officer and Art Director to own storytelling at Fair Harbor. They will assist in developing creative messaging, bringing our products, mission, and Impact initiatives to life across owned, earned, and paid marketing channels. This creative, inquisitive, and detailed-oriented position requires strong communication skills to work efficiently with different teams across the organization. They will work to maintain brand standards, as well as keeping our tone of voice consistent across channels.

Responsibilities
  • Create smart, thoughtful, and engaging copy for Fair Harbor channels including, but not limited to onsite copy for product and collection pages, marketing emails, organic and paid media, special project invites, wholesale collateral, event collateral, and FH Journal, to accompany the visual storytelling produced by our creative team.
  • Provide proofreading and fact-checking for all marketing materials, including weekly marketing emails and social content to ensure accuracy of all copy.
  • Assist in ideation for new messaging opportunities and narratives, while utilizing performance insights to help evolve our message across paid and earned media channels as the brand continues to grow.
  • Create copy for all internal and external brand collateral (including but not limited to partnership decks, company overviews, press releases, company memos, etc.).
  • Liaise cross-functionally with the Creative team, E-commerce, Merchandising, Wholesale, and Design and attend regular meetings to support seasonal product launch cadence.
  • Support PR agency, as needed, to draft copy for all internal and external brand collateral.
Qualifications
  • 3-4 years of copywriting experience at a direct-to-consumer brand, media publication, or agency.
  • SEO experience
  • Bachelor's degree in Marketing, Communications, or Journalism
  • Resourceful, organized, self-starter who understands the fast-paced nature of a direct-to-consumer brand and is able to manage deadlines.
  • With a digital-first mindset, an ideal candidate will have the ability to tell a compelling, creative brand story-with an understanding of the nuances of voice and audience across different platforms.
  • Experience crafting performance marketing copy
  • Excellent written and verbal communication skills.
  • An entrepreneurial, self-starting mindset that thrives in a dynamic, fast-paced culture
  • An elevated taste level - strong aesthetic judgment, can convey and execute a vision, while maintaining and elevating brand standards
  • Interest in the sustainable apparel, coastal living and/or outdoor industry
What We Offer
  • Competitive Compensation
  • Health and Dental Benefits
  • Advancement Opportunities
  • Open PTO Policy
  • 10 Company Holidays annually
Company Culture
  • Fair Harbor Family: We believe in turning our employees and customers into family
  • Sustainability: We believe in leaving the world better than we found it and using our products as a platform to promote the mitigation of plastic waste. We regularly engage in company cleanups to spread awareness and educate about the impact of plastic waste
  • Fun: We believe in letting loose, enjoying the special moments when we are off duty and building products that help us and our customers enjoy our time to the fullest
  • Collaboration: We trust and respect one another, which contributes to our collaborative work environment

Fair Harbor Clothing PBC is an equal opportunity employer. We believe that the most effective way to invite and retain a diverse workforce is to build an enduring culture of inclusion and belonging. The Firm does not discriminate in employment because of race, creed, national origin, religion, age, color, sex, marital status, sexual orientation, gender identity, disability, citizenship status or protected veteran status, or any other characteristic protected by local, state, or federal laws, rules, or regulations.

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