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Vice President of Marketing
3 weeks ago
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Vice President of Marketing
About The Company
Innovative provider of business intelligence & analytics software
Industry
Internet
Type
Privately Held
Founded
2012
Employees
51-200
Revenue
9 million (2023, estimate)
Categories
Big Data
Business Development
Business Information Systems
Business Intelligence
Data Visualization
Digital Marketing
Mobile
SaaS
Small and Medium Business
Software
Analytics
Specialties
Mobile
Business Inteligence
Business Analytics
Analytics
Data
SaaS
Business KPI
Dashboard software
Metric tracking
Goal tracking
and Business intelligence
About The Role
The Company is seeking a VP Marketing to lead and manage the marketing function, including strategy, planning, execution, and performance. The successful candidate will be responsible for building and engaging the audience, generating signups, and nurturing users, customers, and partners to drive product adoption, sales, and retention. This role requires a strong leader with at least 5 years of marketing leadership experience in high-growth B2B SaaS companies, a strategic and data-obsessed mindset, and proven experience in collaborating with internal stakeholders to align marketing goals with company objectives. The VP Marketing will also be accountable for the results of all marketing activities, lead a high-performing marketing team, and work closely with the executive team to manage and lead the marketing strategy. The ideal candidate will have a background in content management systems, marketing automation platforms, email marketing software, and market research tools. They should be a highly motivated team player with exceptional English communication skills and the ability to develop collaborative relationships. Responsibilities include aligning marketing goals with company goals, prioritizing projects and channels, and participating in the quarterly and annual planning of the company’s objectives. The role represents a significant opportunity to be part of a growth story and contribute to the mission of helping companies improve their business performance through better use of data.
Hiring Manager Title
Chief Executive Officer (CEO)
Team Size
8
Travel Percent
Less than 10%
Functions
Marketing
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