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Social Media Manager

1 month ago

Los Angeles, United States RAILS Full time

Rails, a global contemporary lifestyle brand, is adding to its growing Social Media team and is looking for a Social Media Manager / Content Producer passionate about content creation and visual design.

Responsibilities:

  • Manage organic social content strategy for @rails and @railsmens
  • Shoot and edit social-first content for organic and paid social including short-form videos and stills
  • Liaise with Marketing, Art and Content teams to execute content that reflects the direction of the collections and the brands global marketing initiatives
  • Capture retail, design and corporate office content as well as at photoshoots and events
  • Manage posting calendar and copy for organic social including Meta, TikTok, Pinterest, YouTube, and emerging platforms
  • Oversee daily community management across all platforms and work closely with Marketing team to manage inquiries in a timely manner
  • Liaise with external content creators/influencers on seasonal content projects, including for paid media usage
  • Monitor performance and create weekly and monthly reports
  • Ensure brand content is relevant and on top of emerging social trends

Requirements:

  • 3+ years in social media and content creation
  • Creative approach to content with knowledge of visual design including color story, layout, photography, and typography
  • Expertise in creating social-first video content for Instagram Reels and TikTok
  • Creative thinker with the ability to react quickly to social trends with brand-relevant content
  • Proficient in Adobe Creative Suite and other editing apps
  • Self-starter with excellent time management skills and ability to work independently

Please hyperlink social handles and content portfolio on your resume when applying