Senior Director, Product Marketing

1 month ago

Boston, United States Salesforce Full time

To get the best candidate experience, please consider applying for a maximum of 3 roles within 12 months to ensure you are not duplicating efforts. Job Category Marketing & Communications

Job Details About Salesforce We’re Salesforce, the Customer Company, inspiring the future of business with AI+ Data +CRM. Leading with our core values, we help companies across every industry blaze new trails and connect with customers in a whole new way. And, we empower you to be a Trailblazer, too — driving your performance and career growth, charting new paths, and improving the state of the world. If you believe in business as the greatest platform for change and in companies doing well and doing good – you’ve come to the right place. At Salesforce, our Product Marketers craft inspirational stories and deliver groundbreaking product demos to people around the world. We develop product messaging and positioning, go-to-market programs, campaigns, events, and sales enablement. Our success is defined by our ability to deliver relevant content that creates trials, sales pipeline, and ultimately, new customers. Role Description We are looking for a self-starting, team-orientated, and passionate Product Marketing leader to own the GTM strategy. You will be the voice of sales and translate the needs of these businesses across marketing, sales enablement, product, and field teams. You will impact a wide variety of initiatives that support pipe generation and help drive deals to close for our teams. The ideal candidate will have a passion for navigating ambiguity, driving clarity, influencing, and potentially managing a team.You will have demonstrable expertise in all areas of product marketing — product positioning & messaging, planning and segmentation, customer & competitive intelligence, etc. You will have experience in building scalable programs and demonstrate the ability to drive cross-functional alignment. Strong presentation skills, executive presence and ability to deal with ambiguity. Responsibilities

Be the Cloud Go-To-Market expert for stakeholders across product, marketing, and distribution for the specific product line that you represent and lead the product launch plans Lead your team to define differentiated, clear and customer-centric narrative, value props, positioning and messaging. Align to named global distribution leaders to drive marketing and sales alignment, sales programs, and pipeline generation Develop, package, and deliver relevant sales training material, making it easy for sales to understand our product offerings Define repeatable Sales Plays and high-quality content, while aligning to supporting marketing campaigns You’ll look at everything the Product Marketing team produces with the lens of a Sales rep and translate our marketing & industry-focused initiatives into actionable programs to help drive growth. Drive the creation and delivery of thought leadership content, webinars, blogs, events, and case studies to drive the message Confidently deliver presentations to audiences of all sizes What does the ideal candidate look like?Required Skills:

10+ years of experience in product marketing, sales, or go-to-market background Experience leading and inspiring a team of marketers. Excellent communication skills and the ability to present to executive leaders, cross-functional partners, and customers Expertise in creating strong working relationships with cross-functional teams and align with global stakeholders Ability to create a range of marketing assets (including on-message product demo videos, sharp succinct slide pitch-decks in Apple Keynote and Microsoft PowerPoint), product data sheets. Ability to use data and analytics to drive decision-making as well as a consistent track record of setting and delivering against measurable marketing metrics. Ability to strategize and craft compelling messaging and positioning for technology products. Preferred Skills:

Experience with the Salesforce products and/or other SaaS and B2B technology platforms preferred Get-it-Done confidence to pick up and lead new projects even in the face of ambiguity A winning attitude that inspires optimism, fun, and the desire to always be learning Accommodations If you require assistance due to a disability applying for open positions please submit a request via this Accommodations Request Form. Posting Statement At Salesforce we believe that the business of business is to improve the state of our world. Each of us has a responsibility to drive Equality in our communities and workplaces. We are committed to creating a workforce that reflects society through inclusive programs and initiatives such as equal pay, employee resource groups, inclusive benefits, and more. Learn more about Equality at www.equality.com and explore our company benefits at www.salesforcebenefits.com. Salesforce is an Equal Employment Opportunity and Affirmative Action Employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender perception or identity, national origin, age, marital status, protected veteran status, or disability status. Salesforce does not accept unsolicited headhunter and agency resumes. Salesforce will not pay any third-party agency or company that does not have a signed agreement with Salesforce. Salesforce welcomes all.

#J-18808-Ljbffr

  • Director, Product Marketing

    2 months ago

    Boston, United States Startup Full time

    Role Description: Director, Product Marketing Role Purpose: As the Director of Product Marketing, you will lead a dynamic team of product marketers to drive the success of Wasabi through strategic positioning, compelling messaging, and effective go-to-market strategies. You will be responsible for not only shaping the company's product marketing strategy but...

  • Director, Product Marketing

    2 weeks ago

    Boston, United States Startup Full time

    Role Description: Director, Product Marketing Role Purpose: As the Director of Product Marketing, you will lead a dynamic team of product marketers to drive the success of Wasabi through strategic positioning, compelling messaging, and effective go-to-market strategies. You will be responsible for not only shaping the company's product marketing strategy but...

  • Director, Product Marketing

    4 weeks ago

    Boston, United States Wasabi Full time

    At Wasabi, we're a proven collection of pioneers, visionaries and disruptive doers. We see things differently than our competitors, and we make our mark in the industry by challenging the norm and delivering the unexpected and improbable. We're a fast-growing company taking the Cloud Storage industry by storm and recognized as one of the best places to work...

  • Senior Director of Product Marketing

    3 weeks ago

    Boston, United States Hunters Services Full time

    Hunters SOC Platform is a Human-Driven, AI-Powered SIEM alternative that revolutionizes the way SOCs operate. Hunters automates the entire TDIR process, replacing repetitive human work with machine-powered detection, enrichment, correlation, prioritization, triage, and investigation, freeing analysts to proactively protect their organizations. Hunters...

  • Senior Director, Technical Product Marketing

    2 months ago

    Boston, United States TetraScience Full time

    Who We Are TetraScience is the Scientific Data and AI Cloud company with a mission to radically improve and extend human life. TetraScience combines the world's only open, purpose-built, and collaborative scientific data and AI cloud with deep scientific expertise across the value chain to accelerate and improve scientific outcomes. TetraScience is...

  • Senior Director, Technical Product Marketing

    4 weeks ago

    Boston, United States TetraScience Full time

    Who We Are TetraScience is the Scientific Data and AI Cloud company with a mission to radically improve and extend human life. TetraScience combines the world's only open, purpose-built, and collaborative scientific data and AI cloud with deep scientific expertise across the value chain to accelerate and improve scientific outcomes. TetraScience is...

  • Senior Director, Technical Product Marketing

    4 weeks ago

    Boston, United States TetraScience Full time

    Who We Are TetraScience is the Scientific Data and AI Cloud company with a mission to radically improve and extend human life. TetraScience combines the world's only open, purpose-built, and collaborative scientific data and AI cloud with deep scientific expertise across the value chain to accelerate and improve scientific outcomes. TetraScience is...

  • Senior Director, Technical Product Marketing

    4 weeks ago

    Boston, United States TetraScience Full time

    Who We Are TetraScience is the Scientific Data and AI Cloud company with a mission to radically improve and extend human life. TetraScience combines the world's only open, purpose-built, and collaborative scientific data and AI cloud with deep scientific expertise across the value chain to accelerate and improve scientific outcomes. TetraScience is...

  • Director / Senior Director, Federal Markets

    4 weeks ago

    Boston, United States AVEO Oncology Full time

    Job DescriptionJob DescriptionJOB SUMMARY: The Director/Senior Director, Federal Markets, is a highly visible and strategically important role for AVEO Oncology covering the Federal Healthcare Delivery System (FHDS). The Director/Senior Director is primarily responsible for developing a working relationship with key decision makers to ensure patient access...

  • Director of Product Marketing

    1 week ago

    Boston, United States Veson Nautical Full time

    Description Director, Product Marketing 90% of the world's trade travels by sea, and we're delivering the platform to propel it. Veson Nautical clients include the world's largest buyers and sellers of marine bulk freight, relying on us to deliver freight trading and risk management solutions along with market-leading data and intelligence. In this exciting...

  • Director of Product Marketing

    6 days ago

    Boston, United States Veson Nautical Full time

    Director, Product Marketing 90% of the world's trade travels by sea, and we're delivering the platform to propel it. Veson Nautical clients include the world's largest buyers and sellers of marine bulk freight, relying on us to deliver freight trading and risk management solutions along with market-leading data and intelligence. In this exciting new position...

  • Senior Director, Technical Product Marketing

    3 weeks ago

    Boston, United States TetraScience Full time

    Job DescriptionJob DescriptionWho We AreTetraScience is the Scientific Data and AI Cloud company with a mission to radically improve and extend human life. TetraScience combines the world's only open, purpose-built, and collaborative scientific data and AI cloud with deep scientific expertise across the value chain to accelerate and improve scientific...

  • Director, Product Marketing Wasabi

    2 weeks ago

    Boston, United States Entertainment Services Alliance, Inc. Full time

    At Wasabi, we’re a proven collection of pioneers, visionaries and disruptive doers. We see things differently than our competitors, and we make our mark in the industry by challenging the norm and delivering the unexpected and improbable. We’re a fast-growing company taking the Cloud Storage industry by storm and recognized as one of the best places to...

  • Director, Product Marketing Wasabi

    1 week ago

    Boston, United States Entertainment Services Alliance, Inc. Full time

    At Wasabi, we’re a proven collection of pioneers, visionaries and disruptive doers. We see things differently than our competitors, and we make our mark in the industry by challenging the norm and delivering the unexpected and improbable. We’re a fast-growing company taking the Cloud Storage industry by storm and recognized as one of the best places to...

  • Director, Product Marketing Wasabi

    6 days ago

    Boston, United States Entertainment Services Alliance, Inc. Full time

    At Wasabi, were a proven collection of pioneers, visionaries and disruptive doers. We see things differently than our competitors, and we make our mark in the industry by challenging the norm and delivering the unexpected and improbable. Were a fast-growing company taking the Cloud Storage industry by storm and recognized as one of the best places to work in...

  • Associate Director of Product Marketing-RX/Cardiology

    1 month ago

    Boston, United States BioLink 360 Full time

    Associate Director of Product Marketing-RX/Cardiology Description Our client is a market leader in diagnostic imaging agents for the cardiology sector of patient care. They are a 60 year old company and this position is for their legacy product, with a focus on downstream marketing. Reporting to a Senior Director of Marketing, this person will work on a...

  • Associate Director of Product Marketing-RX/Cardiology

    4 weeks ago

    Boston, United States BioLink 360 Full time

    Associate Director of Product Marketing-RX/Cardiology Description Our client is a market leader in diagnostic imaging agents for the cardiology sector of patient care. They are a 60 year old company and this position is for their legacy product, with a focus on downstream marketing. Reporting to a Senior Director of Marketing, this person will work on a...

  • Director, Product Marketing

    1 month ago

    Boston, United States Zelis Healthcare Full time

    Overview Under the newly structured Business Marketing function, Zelis is seeking a Director of Product Marketing - Payments (Provider) to develop and implement product marketing strategies to accelerate Zelis' Payments business and adoption to providers specifically. The ideal candidate will possess: (1) product marketing experience in a B2B services or...

  • Senior Marketing Director

    1 month ago

    Boston, United States Boston Scally Full time

    We are seeking a highly skilled and experienced Brand Marketing Director to lead the marketing efforts of Boston Scally, a tight-knit company that specializes in the Scally cap, an updated version of a classic flat cap, and the Boston Scally lifestyle, based on hard-working, blue-collar, fun-and family-loving audiences that go far beyond the city of Boston....

  • Senior Marketing Director

    4 weeks ago

    Boston, United States Boston Scally Full time

    We are seeking a highly skilled and experienced Brand Marketing Director to lead the marketing efforts of Boston Scally, a tight-knit company that specializes in the Scally cap, an updated version of a classic flat cap, and the Boston Scally lifestyle, based on hard-working, blue-collar, fun-and family-loving audiences that go far beyond the city of Boston....