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Digital Marketing Specialist, Marketplaces

2 months ago

Boston, United States WHOOP Full time

At WHOOP, we're on a mission to unlock human performance. WHOOP empowers members to perform at a higher level through a deeper understanding of their bodies and daily lives.

Reporting to the Sr. Manager, Digital Marketing, the Digital Marketing Specialist will help drive WHOOP's wholesale business. In this role, you will be responsible for the overall support, planning, design, deployment and measurement of digital marketing initiatives across marketplaces in the US and internationally.

Responsibilities:

    • Own PDP management, brand store optimizations, reviews monitoring and enhancement, and asset repositories across marketplace partners.
    • Work with internal and external stakeholders to execute full funnel advertising campaigns across several markets.
    • Write creative briefs & collaborate with internal teams throughout project lifetimes for both evergreen, market specific campaigns, and tentpole campaigns.
    • Analyze marketplace campaigns and understand the levers to optimize both search and creative performance.
    • Partner with Marketing Operations on advertising and sales reporting.
    • Act as the primary point of contact between our Membership Services team and marketplace customer inquiries.
    • Work cross functionally with internal teams to identify and analyze digital marketing trends and synergies.
Qualifications:
    • 2-4 years of Amazon and/or marketplace experience.
    • Strong understanding of digital marketing strategy.
    • Ability to manage multiple marketplaces simultaneously.
    • Brings a mix of a creative & commercial mindset to the table.
    • Highly organized with the ability to pivot between multiple workstreams.
    • Excellent communication (verbal and written) and stakeholder management skills.
    • Loves getting into the weeds and being a hands-on problem solver.
    • Strong time management skills - executes with pace and possesses a strong sense of urgency.
    • Passion for fitness, health, & technology.
    • Willingness to travel (up to 10%).


This role is based in the WHOOP office located in Boston, MA. The successful candidate must be prepared to relocate if necessary to work out of the Boston, MA office.

Interested in the role, but don't meet every qualification? We encourage you to still apply At WHOOP, we believe there is much more to a candidate than what is written on paper, and we value character as much as experience. As we continue to build a diverse and inclusive environment, we encourage anyone who is interested in this role to apply.

WHOOP is an Equal Opportunity Employer and participates in E-verify to determine employment eligibility.