Commercial Marketing Strategist

4 weeks ago


Morristown, United States Insight Global Full time

One of Insight Global's leading clients in the banking space is hiring a Commercial Marketing Strategist (B2B) to work in a hybrid environment from one of the bank's corporate locations in Morristown, NJ, New York, NY or Clearwater, FL. The Commercial Marketing Strategist is responsible for defining strategy and overseeing the design and execution of B2B targeted marketing programs/campaigns in areas of new customer acquisition, retention and cross selling the full product portfolio for multiple lines of business. In this role, you will communicate with business leaders to understand priorities, develop briefs for marketing campaigns, drive the approval process and partner with internal and external teams to deliver on campaign goals. This role requires strong attention to detail, organization and communication skills to achieve project goals on time and within budget. Follow up skills and ability to meet tight deadlines across multiple projects is a must.

3+ years' experience supporting B2B marketing strategy across large-scale, enterprise-level customers

Experience managing full-scale marketing campaigns involving traditional and modern marketing tools including TV, radio, print, digital marketing, social, events, etc.

Proactive mindset with strong ability to manage timelines, marketing calendars and budgets across projects

Strong cross-functional communication, organization and project management skills within highly matrixed organization

Banking, fintech, financial services marketing strategy experience

Bachelors Degree



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