Marketing Specialist

4 weeks ago


Golden, United States Resurgens Orthopaedics Full time

Job Type Full-timeDescriptionCompany and Department Description Panorama Orthopedics & Spine Center has been a trusted provider of orthopedic care in metro Denver for over 70 years. With over 100 physicians and advanced practice providers, Panorama has orthopedic specialists in sports medicine, orthopedic trauma, hand, wrist and elbow, foot and ankle, hip preservation, joint replacement, and spine care. In addition, Panorama offers non-operative pain management specialists, medical imaging services, custom orthopedic medical equipment, and physical therapists. With seven clinic locations, nine physical therapy offices, three ambulatory surgery centers and the region's only orthopedic specialty hospital, Panorama aims to provide convenient, quality, patient-centered care to the Rocky Mountain communities. In July 2022, Panorama joined United Musculoskeletal Partners (UMP). UMP is a private equity backed management services organization (MSO) that supports orthopedic practices across the United States. Founded in December of 2021, UMP has already partnered with eight practices in three states with over 250 orthopedic surgeons and has a robust pipeline of potential new practice partnerships. Together we are on a mission to improve quality, access, and convenience of orthopedic care for all Essential Duties and Responsibilities (Other duties may be assigned) o Establishes relationships with physicians and key stakeholders. Proactively strategizes on what's needed to meet their marketing needs.o Collaborates with digital team on physician needs and support as well as advertisingo Driver of physician marketing onboarding/offboarding and collateral (physician video profiles, business cards, stationery, etc.)o Creates guidebooks, trifolds, promotional flyers, handouts for business development needs.o Creates and manages assets for any partnerships as necessary o Provides event support as needed in partnership with Business DevelopmentSkills & Abilities •Proven success in developing marketing plans and campaigns.•Excellent written and verbal communication skills•Strong executive presence and presentation skills•Strong project management, multitasking, and decision-making skills•Metrics-driven marketing mind with eye for creativity•Experience with marketing automation and CRM tools.RequirementsPreferred skills and qualifications•Bachelor's degree (or equivalent) in marketing, business, or related field•Proficiency with online marketing and social media strategy•Complete understanding of medical terminology•Effective problem-solving and decision-making abilities•Ability to work independently and as part of a team.•Must have health care experiencePay Information: $68k to $86k/annually, based on experience.



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