Marketing Manager
4 weeks ago
Are you passionate about branding, marketing, and PR? Arizona's Children Association (AzCA) is looking for a highly motivated and energetic Marketing Manager to join the team The Marketing Manager will be responsible for initiating, creating and implementing coordinated communications, public relations and marketing strategies for AzCA. Additionally, the position will be responsible for communications, programs, and projects to create awareness of AzCA and its programs and services.
Why You'll Love Working for Us:
At Arizona's Children Association, our employees are our most valuable asset; and as such we offer a wide range of benefits to aid your health and wellness including:
Eligibility for Medical, Dental, and Vision plans on the first of the month following 30 days of employment
Employee Assistance Program
Generous paid time off, paid sick leave, and 8 paid holidays
403B Retirement Savings Plan
2024 Arizona's Children Association Benefits Guide
Find your passion. Fulfill your purpose. Join Team AzCA
What You'll Do:
Promotes and positions AzCA effectively to existing and potential donors, corporate and foundation funding sources, clients, the media, volunteers and the general public through mailings, news releases, social media and web presence, and associated messaging.
Responsible for creating and implementing agency advertising and marketing plans.
Ensures implementation of internal and external communication calendars and ensures identified marketing goals are accomplished.
Plans for and ensures compelling content that brings our mission to target audiences and makes a measurable impact in supporting our communications and fundraising objectives.
Responsible for the strategic development, implementation and management of all digital media content, including content for web and social media, as well as assistance in the development of strategies to engage, retain, and grow the supporter base (ex. news sign ups, online giving).
Responsible for the development, design, editing, production, and distribution of all external communication materials, with an emphasis on amplifying the AzCA brand through positive positioning, design, and messaging.
Leads public relations efforts on behalf of AzCA, develops media relationships, pitches news stories to the media, coordinates media interviews, and works with PR Company and media buyers on story leads as applicable.
Ensures adherence to marketing budget and oversees expenses related to the production and distribution of materials, branded promotional items, etc. Coordinates and manages vendors to ensure work is done in a timely and cost effective manner.
Coordinates with Development team to identify and implement communications strategies critical to accomplishing the annual and long-range goals, to ensure proper fundraising database management as it applies to communications, to ensure timely development of materials, and strategizes to improve the experience and impression for new, potential and current donors, through printed and digital opportunities.
Establishes organizational brand/image guidelines and revise/monitor past content to relevancy and compliance standards.
Identifies local and statewide opportunities for co-marketing and cause marketing partnerships.
Minimum Education & Experience:
Bachelor's degree in Marketing or related field of study from an accredited college or university.
Minimum 3 years' experience in marketing, communications, and/or public relations, with some knowledge of Arizona's non-profit market.
Equivalent combination of education and experience to be able to perform the essential functions is required.
Minimum Qualification & Requirements:
Must be 21 years of age (licensing requirement).
Possess a valid Arizona driver's license and be insurable under the agency's automobile policy.
Must be able to provide own transportation to and from clients' homes and/or other relevant organizations/agencies
Must be able to provide DPS fingerprint clearance.
Must be able to meet training and agency compliance requirements for the position.
An individual may qualify for this position if the individual is able to "perform safely" the essential functions of the position with or without reasonable accommodations.
At Arizona's Children Association we are passionate about creating an inclusive workplace that not only promotes, but values and celebrates diversity. Our goal is to create an inclusive workplace and culture to better serve our children, families and community.
Just like the uniqueness of the families we serve, we strive to be diverse in:
race, color, ethnicity, national origin, culture, language, gender, age, sexual orientation/preference, gender identity and expression, disability and/or diagnosis, marital status, religion, status, or any other protected status.
AzCA does not tolerate discrimination or harassment based on any of these characteristics.
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