Marketing Manager

3 weeks ago


Houston, United States Bluetti Full time

Responsibilities:

  • Support the Marketing Director in planning and executing marketing strategies to promote Bluetti's home energy storage products.
  • Assist in managing online and offline marketing activities, including social media management, PR campaigns, influencer partnerships, and TikTok operations.
  • Collaborate with internal teams and external partners to ensure the successful implementation of marketing initiatives.
  • Monitor and analyze the performance of marketing campaigns, providing insights and recommendations for optimization.
  • Coordinate the creation of marketing materials, including content for social media, website, and advertising collateral.
  • Help manage the marketing budget, tracking expenses and ensuring cost-effectiveness of marketing efforts.
  • Stay updated on industry trends and best practices in marketing, sharing relevant insights with the team.
  • Support the Marketing Director in building and maintaining relationships with key stakeholders, such as media partners, influencers, and industry associations.
  • Assist in organizing and attending industry events, trade shows, and conferences to represent Bluetti and network with industry professionals.
  • Provide leadership and mentorship to junior members of the marketing team, fostering their professional development and growth.

Qualifications:

  • Bachelor's degree in Marketing, Business Administration, or related field.
  • At least 3 years of experience in marketing roles, with a focus on digital marketing and brand management.
  • Strong understanding of social media platforms, content marketing, and influencer marketing.
  • Excellent communication skills, with the ability to collaborate effectively with cross-functional teams.
  • Analytical mindset and proficiency in data analysis tools to measure campaign performance and ROI.
  • Ability to multitask and prioritize tasks in a fast-paced environment.
  • Creative thinker with a passion for innovation and driving results.
  • Previous experience in the consumer electronics or renewable energy industry is a plus.

If you are a dynamic marketing professional looking to contribute to the success of a leading renewable energy brand, we encourage you to apply for the position of Marketing Manager at Bluetti.



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