Display Performance Marketing Manager San Diego, CA ics
2 weeks ago
Display Performance Marketing Manager San Diego, CA ics
Job Type: Contract
Ref No: 22-00600
Date: January 27, 2022
Job Description - Display Performance Marketing Manager
Display Performance Marketing Manager
7 Month Contract, Potential to Extend or Convert
San Diego, CA
Duties:
Performance Optimization
Responsible for reviewing ongoing Holistic Display campaign performance and in partnership with our media agency, making weekly optimization recommendations.
Assist with Creative Planning and Media Execution
Assist the team on creative brief writing, creative feedback, and execution across all segments.
Ownership of Holistic Display Landing Pages
Partner with the Landing Page Team in order to drive ongoing campaign landing page configuration and provide instruction to trafficking teams, and suggest landing page test plans, etc.
Audience and Channel Activation Driver
Partner with the Digital Activation Team to develop and execute audiences plans
Lead coordination of new business requests for the channel
Review, assess, and coordinate feedback to put together Holistic Display recommendations that will feed into x-channel plans.
Future partner evaluation
Evaluate, assess, and recommend future partners to test that address key audiences we aim to accelerate
Skills:
3-5+ years of digital marketing channel marketing experience in one or more of the following (Display, Mobile, Social, Affiliate, SEO, PPC, or Brand Advocacy)
Experience running digital campaigns on major platforms such as Google, Facebook, TikTok, etc.
Solid understanding of audience targeting, creation, and AdTech/MarTech tools and strategies
Prior advertising agency experience a plus
Clear communicator, analytic mindset, problem solver, and fast learner
Location: San Diego, CA preferred but open to remote work in the following time zones (PST, MST and CST)
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