Temporary - Analytics Data Analyst

4 weeks ago

Piscataway, United States APN Consulting Full time

PN Consulting has an immediate need for a direct client requirement:

Title: Temporary - Analytics Data Analyst Location: Piscataway, NJ ( Hybrid, Remote with onsite interviews) Duration: 1 year with potential for extension

Description

The purpose of this role is to support Client's growing need for user activity data gathering, reporting and analysis. A critical part of this role involves expanding current web analytics measurement, tracking, and reporting activities to include user-centric data such as site interaction patterns, behavioral data, and user engagement. The ideal candidate must have deep, hands-on experience with enterprise-class web analytics systems like Adobe Analytics, Google Analytics, Salesforce, etc., and BI reporting solutions like Tableau, Domo, etc. along with advanced-level proficiency in Microsoft Excel and PowerPoint. This is an individual contributor role with no people management responsibility. This position makes recommendations on practices and procedure to foster continuous improvements and innovation in the web analytics capabilities and processes. KEY RESPONSIBILITIES: SPECIFIC DUTIES INCLUDE BUT NOT LIMITED TO: 1. Track, compile, measure, and produce reports on a variety of website user activity metrics required to support Client's business objectives and requests from external and internal stakeholders. 2. Work with technical teams to define business and data gathering requirements, data reporting filters, parameters and other relevant data and process elements are correctly setup to enable accurate and timely analytics data reporting. 3. Identify, design and document process changes to assist in BRDs and technology mapping roadmaps to establish and maintain ongoing technical improvements and software integrations. 4. Provide BRD's for newly created development and reporting resources or DBMS solutions. 5. Effective written and interpersonal communication skills and proven ability to present and explain analytics data and information for diverse audiences. Qualifications

Qualifications: Bachelor's degree or equivalent experience - Research, Marketing Analytics, Business Analytics, BI or Communications or other related technical discipline. 2-4 year hands-on experience and high expertise with Microsoft Suites 2-4 years hands-on experience with enterprise web analytics solutions, market mix modeling, multivariate regression testing, etc. 2-4 years hands-on experience in use and administration of Adobe Analytics, Google Analytics, Expert in Excel, Tableau, Domo Experience using Tableau for data integrations and dashboard design is helpful. #J-18808-Ljbffr

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