Content Creator/ Social Media Manager
2 weeks ago
Job Title:
Content Creator / Social Media Manager
Department: Resource Development
Reports To: Director of Marketing
Status:
Full-time
Part-time – Hours:
Driving
On Call
X Hourly
X Exempt
X Part-time
X Non-exempt
Pay Range: From $52,000 / annually
Job Description
Reporting to the Director of Marketing, the Content Creator/Social Media Manager has a role in supporting digital marketing efforts for the Marketing Department. This position is responsible for developing high-quality photography, video, and copy while editing appropriately for the platform and target audience. Content may be used for websites, social media, marketing and other platforms that align with the brand voice and mission of the Boys & Girls Clubs of Southern Nevada (BGCSNV). Additionally, this position is responsible to assist with digital marketing strategy, monitor social media channels and other audience engagement platforms, collect data on such efforts and produce reports, while crafting a high-quality image of the organization in the community.
The essential job duties for this role include:
Develop and display a respectful image/reputation for the organization in the community and a high-quality brand image.
Create and provide expertise and support for email marketing campaigns utilizing MailChimp and other platforms as needed.
Research industry-related topics to create informative, engaging, and appealing content.
Write, edit, and proofread content for BGCSNV.org and other platforms to ensure it is free of errors and maximizes Search Engine Optimization (SEO).
Conduct keyword research and use SEO guidelines to optimize content.
Collaborate with Marketing, Development, and Club Operations Departments as needed on planning and developing marketing content, style, and layout.
Collaborate and communicate with other BGCSNV departments and the Leadership Team on content creation to drive organizational needs.
Create short and long form content for marketing efforts, activations, engagements, and events.
Write, schedule, source, and post social media content on Facebook, Instagram, X, You Tube and LinkedIn as well as other platforms as directed and or needed.
Assist with strategy and implementation to drive website and social media channel engagement.
Assist with the creation of compelling copy and content for other marketing assets.
Assist with graphic design, editing, and copywriting support.
Monitor social media channels, email campaigns, tools and tracking for accurate reporting and engagement (e.g., comments and shares, data extraction and input, and bounce rates).
Manage editorial calendars, content deadlines, community calendars, and internal event calendars.
Provide timely social media activity reports.
Manage asset library – images, text, and other digital content.
Field incoming calls from vendors, donors, and other outside parties and effectively route them to the appropriate contact.
Provide friendly, upbeat customer service to various internal and external contacts.
Assist with BGCSNV special events.
Perform other duties as assigned.
Preferred Skills, Knowledge, and/or Abilities
To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skills, and/or abilities required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
Bachelor’s degree in graphic arts, Marketing, Journalism, or Communications or a combination of education and experience that would provide an equivalent background.
Two years of relevant work experience in marketing, advertising, social media, content creation, or non-profit. Plus, writing, and/or business development with demonstrated effectiveness in achieving goals. Experience in non-profit management desired.
Excellent writing, planning, and editing skills. Ability to fact-check/research long-form content pieces.
Bilingual ability (English/Spanish) desired.
Ability to manage time/schedule appropriately to meet deadlines with time constraints and manage multiple demands simultaneously.
Strong interpersonal and team leadership skills. Ability to interact professionally with the public, vendors, and other professional staff.
Able to work occasional irregular or extended hours.
Experience with SEO.
Graphic design, photography, and video editing skills required.
Strong working knowledge with design software such as Illustrator, InDesign, Photoshop, and Premiere Pro.
Strong working knowledge of MailChimp, Greenvelope, Harness, Donor Perfect and/or similar systems, and software.
Valid Nevada driver’s license and a safe driving record. Use of personal vehicle may be required with reimbursement for mileage at standard IRS rates.
In addition to an application, resume, and cover letter with salary expectations,
completion of our Culture Index Survey is required for consideration
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