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Sr. Product Marketing Manager

3 months ago

Santa Clara, United States Advanced Micro Devices , Inc. Full time

Overview:

WHAT YOU DO AT AMD CHANGES EVERYTHING

We care deeply about transforming lives with AMD technology to enrich our industry, our communities, and the world. Our mission is to build great products that accelerate next-generation computing experiences the building blocks for the data center, artificial intelligence, PCs, gaming and embedded. Underpinning our mission is the AMD culture. We push the limits of innovation to solve the worlds most important challenges. We strive for execution excellence while being direct, humble, collaborative, and inclusive of diverse perspectives.

AMD together we advance_

Responsibilities:

THE ROLE:

The Sr. Manager, EPYC Server AI Product Marketingis a key member of the Server Marketing Team, will oversee the design, development, and communication of AI (Artificial Intelligence) marketing strategies and campaigns that are designed to establish AMD EPYC product leadership in the AI space.

THE PERSON:

The ideal candidate will have extensive experience in marketing server and datacenter products, and strong leadership skills to motivate and engage a team of product marketing, product management, technologists, and corporate marketing professionals in a matrixed environment to achieve outstanding business results. Key skills:

  • Driving content and activation strategies for EPYC AI-based campaigns and product launches across the Server BU product organization team including the execution of the campaigns within corporate marketing.
  • Developing AMDs Server BU industry and AMD-driven event priorities, coordinating with corporate events teams for top tier AI events.
  • Exceptional communication skills to address multiple internal and external stakeholders.
  • Ability to lead outside creative agencies, contractor, consultants to develop content and activation initiatives.

KEY RESPONSIBILITIES:

  • Develop and execute comprehensive marketing strategies for EPYC Server CPU AI products, driving market awareness, demand generation, and product adoption.
  • Partner with product management, engineering, and sales to define the AI value proposition for EPYC CPUs and translate technical features into clear and concise customer messaging.
  • Create compelling marketing collateral, including white papers, case studies, presentations, and website content, that showcase the benefits of EPYC for AI workloads.
  • Manage and execute marketing campaigns across various channels, including digital marketing, analyst relations, industry events, and public relations.
  • Track and analyze marketing campaign performance, measure ROI, and identify opportunities for optimization.
  • Collaborate with industry partners to build a robust AI ecosystem around EPYC CPUs.
  • Stay abreast of the latest AI trends and market dynamics to ensure marketing strategies are aligned with industry needs.
  • Represent AMD at industry conferences, events, and trade shows to promote EPYC AI solutions

PREFERRED EXPERIANCE:

  • Minimum 7-10 years of experience in B2B marketing, preferably within the technology industry.
  • Proven track record of developing and executing successful marketing campaigns for complex technology products.
  • Strong understanding of artificial intelligence (AI) and its applications across various industries.
  • Excellent communication and presentation skills, with the ability to tailor messaging to diverse audiences.
  • Experience in product marketing, content marketing, and digital marketing is a plus.
  • Experience in managing and leading a marketing team is preferred.
  • Strong analytical skills and the ability to measure marketing ROI.
  • Passion for AMD products and a desire to be part of a team that is shaping the future of computing.
  • Bachelors degree in marketing, business administration, engineering or a related field.

LOCATION: Austin, TX or Santa Clara, CA, or Remote

#LI-AG1

#LI-HYBRID

#LI-REMOTE

Qualifications:

At AMD, your base pay is one part of your total rewards package. Your base pay will depend on where your skills, qualifications, experience, and location fit into the hiring range for the position. You may be eligible for incentives based upon your role such as either an annual bonus or sales incentive. Many AMD employees have the opportunity to own shares of AMD stock, as well as a discount when purchasing AMD stock if voluntarily participating in AMDs Employee Stock Purchase Plan. Youll also be eligible for competitive benefits described in more detail here.

AMD does not accept unsolicited resumes from headhunters, recruitment agencies, or fee-based recruitment services. AMD and its subsidiaries are equal opportunity, inclusive employers and will consider all applicants without regard to age, ancestry, color, marital status, medical condition, mental or physical disability, national origin, race, religion, political and/or third-party affiliation, sex, pregnancy, sexual orientation, gender identity, military or veteran status, or any other characteristic protected by law. We encourage applications from all qualified candidates and will accommodate applicants needs under the respective laws throughout all stages of the recruitment and selection process.