Marketing Automation Specialist

4 weeks ago

Milwaukee, United States ASQ Full time
The Company

WE ARE ASQ: EXCELLENCE THROUGH QUALITY

ASQ is the leading membership association to help quality professionals achieve their career goals and drive excellence through quality in their organizations and industries. We provide expertise, knowledge, networks, and solutions to a global membership of individuals and organizations spanning more than 140 countries. ASQ was founded in 1946 and is headquartered in Milwaukee, Wisconsin.

The Position

Reporting to the Manager, Digital Marketing, this position is responsible for the vision, personas, user journeys and marketing automation roadmap to support campaign plans that drive engagement, e-commerce, lead generation and loyalty conversions. Organize insights and input to make marketing automation recommendations for audience segments inspired by performance benchmarks. Define creative assets needed to support email and SMS experiences. Manage marketing automation projects to meet timing, investment and goal expectations while reporting on performance and optimizations.

Main Responsibilities

  • Deliver an efficient and unified, omnichannel brand identity experience.
  • Manage the delivery of campaign plans to achieve KPI's for society and BU goals.
  • Lead marketing automation recommendations, resourcing, budget allocations and optimizations.
  • Create Digital Experience Roadmaps and campaign recommendations & optimizations.
  • Design and sets up Marketing Automation workflows triggered by audience behavioral events.
  • Own the workflow for modern eMail design, scheduling & deployment.
  • Collaborate with Program Managers and Subject Matter Experts for content curation and adaptation for email delivery.
  • Develop the road map for future marketing automation including scoping text message deployments.
  • Manage data source integrations and create the standards for data governance and compliance for unsubscribes and spam.
  • Tabulate and analyze data from marketing automation platforms and onsite conversions.
  • Adhere to ASQ Competencies: Accountability, Communication, Continuous Improvement, and Teamwork.
  • Perform all other duties as assigned.
The Location

ASQ is conveniently situated in downtown Milwaukee, immediately adjacent to major freeway exits and the robust downtown economy. The Avenue MKE and Riverwalk access provides our employees easy indoor and outdoor access to shopping, restaurants, and coffee shops. Our office space is in a historic building incorporating newly designed workstations, an option for sit/stand desks, and community and collaboration space.

Why You Should Apply

At ASQ, our philosophy is that performance-driven pay provides a foundation for a complete benefit package that helps you live your best life, both at work and at home. Competitive base pay, outstanding benefits, opportunities for learning and growth, programs to help you plan for the future and perks that inspire your downtime are all part of ASQ's total compensation package.

Learning and Growth

oChallenging and interesting work

oBenefits of ASQ membership

oASQ-sponsored training

oOpportunities to achieve professional designations and certifications

oPerformance management and coaching

oTuition reimbursement

Health and Wellness

oMedical insurance

oDental insurance

oVision insurance

oHealth savings accounts

oFlexible spending accounts

oFun and rewarding wellness program

Total Compensation

oCompetitive base pay

oOpportunity for annual merit

oOutstanding benefits

Planning for the Future

oRetirement savings program

oDisability income plan

oLife, Accident, & Critical Illness insurance

Culture and Workplace

oGrowing, global organization

oMission-driven and committed to sharing ideas and tools that make the world work better

oHealthy work/life balance and flexible hybrid work schedules in office 2 days a week.

oPositive, collaborative, team-oriented environment

oOne-week winter break every December, in addition to accrued paid time off and other paid holidays

oRegular coffee socials, chair massages, peer to peer recognition and more

Bring Your Best
  • A bachelor's degree in marketing, business, communications or a related discipline and three years of experience in digital marketing or an equivalent combination of education and experience.
  • Experience with email marketing automation platforms, specifically Pardot, and related digital media platforms and tools such as Google Analytics and SalesForce is a plus


Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities

The contractor will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor's legal duty to furnish information. 41 CFR 60-1.35(c)

  • Marketing Specialist

    2 weeks ago

    Milwaukee, United States ECP Full time

    ECP is a market-leading SaaS software solution that enables senior living communities to better care for their residents. ECP is used in over 7,500 communities around the world. We're looking to further expand by increasing the number of customers that use our software and increasing the scope of how we serve our customers by developing and releasing new...

  • Marketing Specialist

    2 weeks ago

    Milwaukee, United States ECP Full time

    Job DescriptionJob DescriptionECP is a market-leading SaaS software solution that enables senior living communities to better care for their residents. ECP is used in over 7,500 communities around the world. We're looking to further expand by increasing the number of customers that use our software and increasing the scope of how we serve our customers...

  • Marketing Specialist

    4 days ago

    Milwaukee, United States ECP Full time

    Job DescriptionJob DescriptionECP is a market-leading SaaS software solution that enables senior living communities to better care for their residents. ECP is used in over 7,500 communities around the world. We're looking to further expand by increasing the number of customers that use our software and increasing the scope of how we serve our customers...

  • Marketing Specialist

    8 hours ago

    Milwaukee, United States ECP Full time

    Job DescriptionJob DescriptionECP is a market-leading SaaS software solution that enables senior living communities to better care for their residents. ECP is used in over 7,500 communities around the world. We're looking to further expand by increasing the number of customers that use our software and increasing the scope of how we serve our customers...

  • Building Automation Systems Specialist

    14 hours ago

    Milwaukee, United States SIEMENS AG Full time

    Here at Siemens, we take pride in enabling sustainable progress through technology. We do this through empowering customers by combining the real and digital worlds. Improving how we live, work, and move today and for the next generation! We know tha Systems, Specialist, Automation, Building, Support Specialist, Mechanical, Manufacturing

  • Marketing Specialist

    1 week ago

    Milwaukee, United States Regal Rexnord Full time

    SCOPE OF ROLE: The Marketing Specialist will support the Marketing Manager to plan, coordinate, implement, and oversee integrated marketing activities for specified division. Develop and execute deliverables for use in deploying global strategic integrated marketing activities that build brand awareness, generate leads, accelerate pipeline opportunities, and...

  • Marketing Specialist

    20 hours ago

    Milwaukee, United States Regal Rexnord Full time

    SCOPE OF ROLE: The Marketing Specialist will support the Marketing Manager to plan, coordinate, implement, and oversee integrated marketing activities for specified division. Develop and execute deliverables for use in deploying global strategic integrated marketing activities that build brand awareness, generate leads, accelerate pipeline opportunities, and...

  • Marketing Specialist

    14 hours ago

    Milwaukee, United States SETGO Partners Full time

    **General Overview**: SETGO Partners is seeking a Milwaukee-based Marketing Specialist to join their Sales and Marketing team. The Marketing Specialist is responsible for developing and executing the marketing and event strategy for SETGO Partners, connecting our story, reputation, and core values with overall company growth. You will work with the...

  • Email Automation

    19 hours ago

    Milwaukee, Wisconsin, United States Apple Leisure Group Full time

    At Apple Leisure Group, we care for people so they can be their best. We deliver distinctive experiences for our guests, while providing a world of understanding and care. We strive to be the first choice in vacation travel, enriching lives and uniting the world.Grow your career as a successful Email Automation & Growth Manager within ALG Vacations. In this...

  • Automation and Controls Specialist/Engineer

    1 week ago

    Milwaukee, United States CDM Smith Full time

    **35366BR** **Requisition ID:** 35366BR **Business Unit:** TSU **Job Description:** CDM Smith is seeking a mid-level to senior Automation Engineer to help us grow our Automation services offerings in the Chicago and Midwest regions. The successful candidate will have a passion for delivering excellent client service, delivering quality technical work...

  • Marketing Specialist

    1 week ago

    Milwaukee, United States Robert W. Baird Full time

    Looking for a new challenge and opportunity to contribute to a thriving, global financial services firm? If so, consider the Global Investment Banking Marketing Specialist position at one of Fortune magazine’s 100 Best Companies to Work For. This position, in Baird’s corporate Marketing & Communications department, will support the Global Investment...

  • Marketing Specialist

    1 month ago

    Milwaukee, United States University of Wisconsin–Milwaukee Full time

    Position Type Non-Teaching Academic Staff Appointment Type Fixed Renewable Pay Basis Annual Salary Grade 19 FLSA Status Exempt Percent 100% Posting Type Staff UWM Description The University of Wisconsin-Milwaukee (UWM) is Wisconsin’s second-largest university, with a unique dual mission of access and research to provide high-quality education for students...

  • Marketing Specialist

    2 days ago

    Milwaukee, United States SmithGroup Full time

    SmithGroup is an award-winning, integrated design firm that blends research, data and technology with innovation and a creative spirit to deliver resilient, inclusive spaces that solve our clients' greatest challenges. Our teams create exceptional design solutions for healthcare, science and technology, workplace, mixed use, higher education, cultural,...

  • Sales and Marketing Specialist

    1 week ago

    Milwaukee, United States Connect Chiropractic Full time

    Job DescriptionJob DescriptionConnect Chiropractic is currently hiring for a full-time or part-time Sales and Marketing Specialist to attend events, spread the word about our great clinic, and sign up new clients in the Wauwatosa, WI area. This sales and marketing position earns competitive pay with a base of $20 per hour plus a generous commission, offering...

  • Sales and Marketing Specialist

    1 week ago

    Milwaukee, United States Connect Chiropractic Full time

    Job DescriptionJob DescriptionConnect Chiropractic is currently hiring for a full-time or part-time Sales and Marketing Specialist to attend events, spread the word about our great clinic, and sign up new clients in the Wauwatosa, WI area. This sales and marketing position earns competitive pay with a base of $20 per hour plus a generous commission, offering...

  • Market Development Specialist

    21 hours ago

    Milwaukee, United States Spectrum Full time

    JOB REQUIREMENTS: Are you an outgoing professional who thrives when working independently? Do you enjoy getting out of the office and connecting with customers where they are? Ready for a financially rewarding job that can lead to real career opportunities? Spectrum is building a NEW residential outside sales team-one that will drive impact for our business,...

  • Content Marketing Specialist

    4 weeks ago

    Milwaukee, United States Sigma Commercail Full time

    Job Description Job Description We are seeking a Social Media Content Marketing Specialist to join our team! You will be responsible for gathering and analyzing key market information for our group of companies and well as our CEO's personal brand, as well as identifying areas of improvement to increase company revenue and brand awareness. Duties will...

  • Marketing Specialist

    1 week ago

    Milwaukee, United States Direct Supply Full time

    Position Summary: Direct Supply is building the future of healthcare technology with industry-leading products, solutions and platforms to help improve the lives of millions of seniors and those who care for them. In the Marketing Specialist position, you'll be responsible for the implementation of marketing and communication tactics for the segment. You'll...

  • Marketing Specialist

    4 days ago

    Milwaukee, United States newance Full time

    NEWaukee is seeking a versatile Marketing Specialist to join their team. You will be responsible for ideating and executing marketing campaigns for NEWaukee and its clients, overseeing the success of your projects from start to finish. NEWaukee is a brand engagement agency that helps businesses find innovative ways to connect to their audiences. Their...

  • Marketing Specialist

    21 hours ago

    Milwaukee, United States newance Full time

    NEWaukee is seeking a versatile Marketing Specialist to join their team. You will be responsible for ideating and executing marketing campaigns for NEWaukee and its clients, overseeing the success of your projects from start to finish. NEWaukee is a brand engagement agency that helps businesses find innovative ways to connect to their audiences. Their...